Simon Sinek
Simon Sinek
Simon O. Sinekis an author, speaker, and consultant who writes on leadership and management. He joined the RAND Corporation in 2010 as an adjunct staff member, where he advises on matters of military innovation and planning. He is known for popularizing the concepts of "the golden circle" and to "Start With Why", described by TED as "a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?"'. Sinek's first TEDx Talk on "How...
NationalityEnglish
ProfessionNovelist
Date of Birth9 October 1973
There is no decision that we can make that doesn't come with some sort of balance or sacrifice.
A small team, committed to a cause bigger than themselves, can achieve absolutely anything.
Stand for people. Not a product or service or metric or number. If we stand for real, living, breathing people, we will change the world.
Confidence is believing in yourself. Arrogance is telling others you’re better than they are. Confidence inspires. Arrogance destroys.
We should invest in people not ideas. A good idea is often destroyed by bad people and good people can always make a bad idea better.
When leaders care less about their people, their people will be careless.
The rank of office is not what makes someone a leader. Leadership is the choice to serve others with or without any formal rank.
A boss who micromanages is like a coach who wants to get in the game. Leaders guide and support and then sit back to cheer from the sidelines.
Authorities act with themselves in mind. Leaders act with others in mind. Authorities take. Leaders give. Authorities die. Leaders live on.
And it's those who start with why, that have the ability to inspire those around them or find others who inspire them.
Great leaders don't see themselves as great; they see themselves as human.
Greatness is not born from one success. Greatness is born from persevering through the countless failed attempts that preceded.
The cost of leadership is self-interest.
When we point to obstacles we inhibit progress. When we offer solutions we advance.