Simon Sinek

Simon Sinek
Simon O. Sinekis an author, speaker, and consultant who writes on leadership and management. He joined the RAND Corporation in 2010 as an adjunct staff member, where he advises on matters of military innovation and planning. He is known for popularizing the concepts of "the golden circle" and to "Start With Why", described by TED as "a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?"'. Sinek's first TEDx Talk on "How...
NationalityEnglish
ProfessionNovelist
Date of Birth9 October 1973
Inspire people to do the things that inspire them and, together, we can change our world.
Don't freak yourself out by what other people have. They don't have what you've got.
No one knows everything. But together, we know a whole lot.
To succeed takes more than the desire to win. It also takes the acceptance that we could fail.
Follow those who follow something bigger than themselves - an idea, a belief, a vision, a cause. Run away from those who say we need to follow them.
I look for the hotels that have figured out the comfortable balance - a modern room that is well designed, and really clean sheets.
More information is always better than less. When people know the reason things are happening, even if it's bad news, they can adjust their expectations and react accordingly. Keeping people in the dark only serves to stir negative emotions.
The responsibility of leadership is not to come up with all the ideas but to create an environment in which great ideas can thrive.
The true value of a leader is not measured by the work they do. A leader's true value is measured by the work they inspire others to do.
Great leaders don’t try to be perfect. They try to be themselves. And that’s what makes them great.
Leaders are the ones who have the courage to go first, to put themselves at personal risk to open a path for others to follow.
When we tell people to do their jobs, we get workers. When we trust people to get the job done, we get leaders.
The challenge of the unknown future is so much more exciting than the stories of the accomplished past.
Leadership is not about being in charge. Leadership is about taking care of those in your charge.