Simon Sinek
Simon Sinek
Simon O. Sinekis an author, speaker, and consultant who writes on leadership and management. He joined the RAND Corporation in 2010 as an adjunct staff member, where he advises on matters of military innovation and planning. He is known for popularizing the concepts of "the golden circle" and to "Start With Why", described by TED as "a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?"'. Sinek's first TEDx Talk on "How...
NationalityEnglish
ProfessionNovelist
Date of Birth9 October 1973
A sour corporate culture can actually make an entire society unhappy. This means that a strong corporate culture can have a positive impact on a society.
We invest in things like the future, like our children, like education. In other words, we invest in things that we understand we will not see an immediate return of investment but everybody knows it will have a positive impact and you can easily measure it over the course of time. Your why is exactly the same thing.
To spend more money, you have to have more money, but time is fixed and we all have the same amount to spare. How we choose to spend it can make a significant difference on the impact we have in our careers or in the world.
If a movement is to have an impact it must belong to those who join it, not those who lead it.
Corporate culture matters. How management chooses to treat its people impacts everything - for better or for worse.
I have been inspired by Martin Luther King and how he inspired a movement. I have learned that a cause must be organic; if it is to have an impact it must belong to those who join the movement and not those who lead it.
What we do for others has a direct impact on how we feel about ourselves.
Focus on money and we will make money. Focus on impact and we will make an impact.
Genius is in the idea. Impact, however, comes from action!
The U.S. Constitution protects our privacy from the prying eyes of government. It does not, however, protect us from the prying eyes of companies and corporations.
It is better to disappoint people with the truth than to appease them with a lie.
The hardest part is starting. Once you get that out of the way, you'll find the rest of the journey much easier.
Listening is active. At its most basic level, it's about focus, paying attention.
Whether individuals or organisations, we follow those who lead not because we have to, but because we want to. We follow those who lead not for them, but for ourselves.