Simon Sinek
Simon Sinek
Simon O. Sinekis an author, speaker, and consultant who writes on leadership and management. He joined the RAND Corporation in 2010 as an adjunct staff member, where he advises on matters of military innovation and planning. He is known for popularizing the concepts of "the golden circle" and to "Start With Why", described by TED as "a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?"'. Sinek's first TEDx Talk on "How...
NationalityEnglish
ProfessionNovelist
Date of Birth9 October 1973
Great leaders don't blame the tools they are given. Great leaders work to sharpen them.
Great companies don’t hire skilled people and motivate them, they hire already motivated people and inspire them. People are either motivated or they are not. Unless you give motivated people something to believe in, something bigger than their job to work toward, they will motivate themselves to find a new job and you’ll be stuck with whoever’s left.
Average companies give their people something to work on. The most innovative organizations give their people something to work toward.
One of the best paradoxes of leadership is a leader's need to be both stubborn and open-minded. A leader must insist on sticking to the vision and stay on course to the destination. But he must be open-minded during the process.
People will do as they are told by someone who outranks them, but they will only follow someone they believe in.
The leaders who get the most out of their people are the leaders who care most about their people.
Always plan for the fact that no plan ever goes according to plan.
When people are financially invested, they want a return. When people are emotionally invested, they want to contribute.
If you hire people just because they can do a job, they'll work for your money. But if you hire people who believe what you believe, they'll work for you with blood, sweat, and tears.
Words may inspire but only action creates change.
Being driven is not the same as being passionate. Passion is a love for the journey. Drive is a need to reach the destination.
What you do is proof of what you believe.
Focus on long term success but be willing to make short term adjustments to get there
A leader's job is not just to get the best out of their people-a leader's job is to make more leaders.