Marshall Cohen
Marshall Cohen
begins december holiday manage second trying
This year, it is more about stores' trying to manage their business, their inventories and markdowns. They're also recognizing a second holiday season, which begins December 26.
expansion justify movement toward trying
This is about movement toward solidifying their base, trying to justify the expansion of the international sector.
consumer power sorts trying ways
They're trying to find all sorts of different ways to re-energize the consumer and the power of their brand.
bird black catch clear early game good openings retailers start top trying typical wants worm
The typical 5 a.m. openings aren't good enough because every retailer does that on Black Friday. This has become a game of who can top this. Everyone wants to start first. It's very clear that the early bird catches the worm for consumers. So retailers are trying to catch the early consumer.
challenge creating lead survive towards
There are a lot of things that lead towards creating a more harmonious environment. Now the challenge is, can they survive in this new market?
kinds people products
There are all kinds of products out there that many people just don't know exist.
change concept next question retail
This will be a concept that will change the way we look at retail next year. There is no question about it.
became change designers few media recently runway saw shows start
We saw the runway shows start to change as recently as a few years ago. First, designers became avant-garde and did things that were really out there to try to get the media to cover.
absence beginning cards cash consumers credit energy hit later left remember season spending took winter
You have to remember that low-income consumers really took a hit in 2005. A lot of them maxed out their credit cards at the beginning of the season and then got their winter energy bills. That probably left them with an absence of cash and discretionary spending later on.
best buy home latest looking week
Best Buy is the new Home Depot. In the '90s, I went to Home Depot once a week looking for home improvements. Now I go to Best Buy every week looking for the latest gadgets.
best coming definitely downloaded everybody few hot hours products race road
Everybody is coming with a road map. They have their circulars, downloaded coupons. It's definitely a race in the first few hours to get the hot products at the best price.
core happened ignored infatuated retailers
What happened was the retailers got so infatuated with the young consumer, they ignored their core customer, who is the 35-plus customer.
black creates dramatic fashion purchases short
What creates fashion purchases is dramatic changes, black to white, short to long.
boots easiest mess
Boots are the easiest (fashion accessory) to wear. They're the one thing you just can't mess up.