Britt Beemer
Britt Beemer
bought came category compared continues flat last looking people percent reason shows simply struggle surprise survey toy toys weekend year
The toy category continues to struggle. Our survey shows that this year 33.5 percent of weekend shoppers said they bought toys compared with 37.5 percent last year. The big surprise was electronics, which came in flat with last year at 19.7 percent. One reason for this could be that people simply couldn't find what they were looking for.
bought came category compared continues flat last looking people percent reason shows simply struggle surprise survey toy toys weekend year
The toy category continues to struggle, ... Our survey shows that this year 33.5 percent of weekend shoppers said they bought toys compared with 37.5 percent last year. The big surprise was electronics, which came in flat with last year at 19.7 percent. One reason for this could be that people simply couldn't find what they were looking for.
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One in five people are being impacted by all these advertising lawyers on television, telling Americans it's not a problem.
clothing department few flat longer people reason shop styles
When clothing styles went flat for a few years, people no longer had a reason to shop at department stores.
certainly guarantee people talking
It certainly is a niche. But there's no guarantee of success. You just have to have people talking about it from the day you open.
cards excited gift people plan putting retailers spring
About 30% of people who got gift cards plan to use them this week. Many retailers are going to be putting out spring merchandise to get people excited about it.
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They're trying to sell to a 2006 customer with a 1980s presentation. When people want to shop at your store because of a unique battery, that's a weak niche.
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I think the big story of Christmas will be this shift in consumer attitudes where people felt that stores gouged them with their pricing strategy. The 30 to 40 percent discounts this year instead of the 50 to 70 percent off last year will help profits but will hurt customer loyalty in the long term.
christmas decided flat good last luxury past people sales spending stores traffic vacation weekend year
Overall, the moderate-priced stores such as J.C. Penney, Sears and Wal-Mart had good traffic levels. We think luxury sales were probably flat this past weekend because more people said they decided to go away on vacation before Christmas this year than last year. So this could have impacted spending on other high-end items.
almost bit closer east four greater impact might outlet people quite shop
The closer you are to them, the greater the impact they'll be. If you can get almost one out of four people to shop at an outlet mall, that's a lot of people. It might not impact East Cooper. It might not impact Summerville. But somebody's going to feel them because that's quite a bit of business.
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I'm just amazed at how few people shopped, ... The lack of big discounts hurt retailers.
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What's happens is retailers become known for certain things. You want to be known for some product category. You want to be known for a return policy.
christmas consumers seen
I've never seen this many consumers not done with their Christmas shopping.
apparel benefit cause colder completed created dollars excitement form holiday hot percent research sales shopping spent start top watch weather weekend
Electronics is particularly hot cause there is nothing else that has created much excitement for consumers. Our research indicates that 44 percent of shoppers have completed their holiday shopping and about 20 percent still have to start it. This weekend we think more dollars will be spent overall. Apparel sales could benefit form colder weather but watch out for electronics to come out on top again.