Simon Sinek
Simon Sinek
Simon O. Sinekis an author, speaker, and consultant who writes on leadership and management. He joined the RAND Corporation in 2010 as an adjunct staff member, where he advises on matters of military innovation and planning. He is known for popularizing the concepts of "the golden circle" and to "Start With Why", described by TED as "a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?"'. Sinek's first TEDx Talk on "How...
NationalityEnglish
ProfessionNovelist
Date of Birth9 October 1973
You [should] persist even though there are some short-term stresses and even though there is some uncertainty, because it's the right thing to do.
Organizations should say and do the things they ACTUALLY believe.
True love exists in business. It's when Employee and Employer are amazingly grateful to have each other. We should all have true love at work.
We should all have an opportunity to feel a part of something not just have a part in something.
We should always choose to work with people we love. They are the ones who will watch our back and our future.
Systems and processes are essential to keep the crusade going, but they should not replace the crusade.
We should never let reality interfere with our dreams. Reality can't see what we can see.
I'm very prescriptive about who I work with. I'm very clear about what I believe. If they believe what I believe I will work with them. If they say things like, "Convince me we should do this." I walk away.
We should invest in people not ideas. A good idea is often destroyed by bad people and good people can always make a bad idea better.
The U.S. Constitution protects our privacy from the prying eyes of government. It does not, however, protect us from the prying eyes of companies and corporations.
It is better to disappoint people with the truth than to appease them with a lie.
The hardest part is starting. Once you get that out of the way, you'll find the rest of the journey much easier.
Listening is active. At its most basic level, it's about focus, paying attention.
Whether individuals or organisations, we follow those who lead not because we have to, but because we want to. We follow those who lead not for them, but for ourselves.