Simon Sinek
Simon Sinek
Simon O. Sinekis an author, speaker, and consultant who writes on leadership and management. He joined the RAND Corporation in 2010 as an adjunct staff member, where he advises on matters of military innovation and planning. He is known for popularizing the concepts of "the golden circle" and to "Start With Why", described by TED as "a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?"'. Sinek's first TEDx Talk on "How...
NationalityEnglish
ProfessionNovelist
Date of Birth9 October 1973
Good leadership is hard to measure on a daily basis which is why so many default to doing what's easy to measure instead.
If you sell what you do, you're a vendor. If you sell why you do it, you're a brand.
Rule books tell people what to do. Frameworks guide people how to act. Rule books insist on discipline. Frameworks allow for creativity.
Leadership is not a rank, it's a choice.
The goal is not simply to 'work hard, play hard.' The goal is to make our work and our play indistinguishab le.
It's better to do it than to talk about how perfect it could be.
Sometimes we give too much too soon. Sometimes we hold back for too long. This is our beautiful dance. Our imperfect dance. This is the dance that makes us human.
Courage isn't inside; it's external. It comes from someone else telling you they believe in you.
If everything goes right, we get a good experience. If everything goes wrong, we get a good story.
Leadership is not a rank or a position, it is a choice - a choice to look after the person to the left of us & the person to the right of us.
Emails get reactions. Phone calls start conversations.
Leadership is neither a rank nor a title. It is a choice. The choice to provide care and protection for those for whom we are responsible.
Progress is more important than perfection.
The value of emotions comes from sharing them, not just having them.