Seth Godin
Seth Godin
Seth Godinis an American author, entrepreneur, marketer, and public speaker...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth10 July 1960
CityMount Vernon, NY
CountryUnited States of America
art innovation tails
It's impossible to have a coin with only one side. You can't have heads without tails. Innovation is like that. Initiative is like that. Art is like that. You can't have success unless you're prepared to have failure. As soon as you say, 'failure is not an option,' you've just said, 'innovation is not an option.'
real attention estates
Attention is a bit like real estate, in that they're not making any more of it. Unlike real estate, though, it keeps going up in value.
upset status-quo ifs
If you're not upsetting anyone, you're not changing the status quo.
running home writing
The biggest takeaway for anyone seeking to write is this: don't go looking for the way other authors do their work. You won't find many who are consistent enough to copy, and there are enough variations in approach that it's obvious that it's not like hitting home runs or swinging a golf club. There isn't a standard approach, there's only what works for you (and what doesn't).
smart believe people
Great stories agree with our worldview. The best stories don't teach people anything new. Instead the best stories agree with what the audience already believes and makes the members of the audience feel smart and secure when reminded how right they were in the thirst place.
commitment years next-year
You don't need a new plan for next year. You need a commitment.
inspirational purpose starting
The only purpose of starting is to finish
competition marketing doe
The best marketing strategy is to destroy your industry before your competition does.
smart dedication marketing
Perhaps marketing is about to transition to a new kind of profession, one that requires insight, dedication and smarts.
long entrepreneur creative
Most of the time, creative entrepreneurs lose interest long before their marketing message loses its power.
greatness way shrinks
You can't shrink your way to greatness!
greatness matter rooms
When the room brightens when you walk in, you matter.
greatness matter lasts
When the legacy you leave behind lasts for hours, days or a lifetime, you matter.
growing-up kids greatness
When kids grow up wanting to be you, you matter.