Seth Godin
Seth Godin
Seth Godinis an American author, entrepreneur, marketer, and public speaker...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth10 July 1960
CityMount Vernon, NY
CountryUnited States of America
marketing management
Marketing management is now tribal leadership.
doing-nothing should remarkable
If you can't be remarkable, perhaps you should consider doing nothing until you can.
jobs new-job looks
The time to look for a new job is when you don't need one. The time to switch jobs is before it feels comfortable.
inspirational emotional advantage
Emotional labor is available to all of us, but it is rarely exploited as a competitive advantage.
phones people marketing
Marketing is the way your people answer the phone, the typesetting on your bills and your return policy.
business opportunity giving
Saying no to loud people gives you the resources to say yes to important opportunities.
design marketing driven
Market-driven design builds the success of the product's marketing into the product itself.
marketing way commodity
Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.
design marketing influence
If you're a marketer who doesn't know how to invent, design, influence, adapt, and ultimately discard products, then you're no longer a marketer. You're deadwood.
humility offending goal
I don't like offending people, and it's easy to offend people when you don't know as much as they do. This group knows more about what it takes to lead in this way than I ever will. My goal is to push people, but I need to do it from a place of respect.
marketing attention making-money
If you can't make money from attention, you should do something else for a living.
writing talking eggs
But this is a remarkable egg, an egg worth talking about, an egg worth crossing the street for, an egg worth writing about.
zero marketing followers
Bullhorns are overrated: having ten times as many Twitter followers generates approximately zero times as much value.
change games benefits
Little changes cost you. Big changes benefit you by changing the game, but only if you go first.