Satoru Iwata
Satoru Iwata
Satoru Iwatawas a Japanese video game programmer and businessman who served as the fourth president and chief executive officerof Nintendo. He is widely regarded as a major contributor in broadening the appeal of video games to a wider audience by focusing on novel and entertaining games rather than top-of-the-line hardware...
ProfessionEntrepreneur
Date of Birth6 December 1959
CityHokkaido, Japan
changed console devices dominated games portable sales situation software towards
Software sales have traditionally been dominated by console games, but the situation changed dramatically towards the end of the year, and games for portable devices overwhelmed console games.
achieve enjoyable frequent game games left people played rapid required video
To achieve this rapid growth, we were required not only to go after frequent game players, but to reel back people who had left games and to make video games enjoyable for those who had not played games at all.
games accessories wii
Except for its backward compatibility with existing Wii software and accessories, we have so far failed to make propositions worthy of Wii U's position as a successor to the Wii system.
thinking games play
Throughout the history of game development, the game control mechanism has become more and more sophisticated, ... Perhaps those who have quit gaming or who have never played games look at the game controller and think it's too difficult to play, even before they dare to touch it.
thinking games able
I've never been able to control a first-person shooter, but as soon as I used the Revolution controller, I found it very easy to control the game. So, I think that's a genre that's particularly well suited for the controller.
games want online
Customers do not want online games.
player offering games
Some argue that our success is short-lived and temporary. So, we now need to make efforts to constantly expand the player base by offering services and titles that can appeal, not only to those who have never played games, but also to those who play them hard.
creating games path
No one else can match the environment we're creating for expanding the game experience to everyone. Our path is not linear, but dynamic.
games wii able
Today, if you don’t understand the controller, you’re not able to enjoy video games. … We expect the Revolution [Wii] controller to become the standard in video game controls.
memories player games
For young players, classic games are brand new. For older players, they bring back memories and make you feel good.
fun games video
Video games are meant to be just one thing. Fun. Fun for everyone!
heart games mind
On my business card, I am a corporate president. In my mind, I am a game developer. But in my heart, I am a gamer.
launch necessary others simply worldwide
We don't think it's necessary to do the simultaneous worldwide launch simply because others are doing this.
entirely products propose
These products propose a different use for the DS in entirely new fields.