Marshall Cohen

Marshall Cohen
add becomes benefit buying consumers fact item novelty third wear
When it becomes the third week, the novelty is going to wear off, but the consumers will still be buying one more item just because of the fact that they're going to be having ... more in their pocket. That one item is going to add up and it is going to benefit the retailer more than the consumer.
becomes conforming cultural lifestyle longer lost minute norms
If you do it every season, it becomes expected. And the minute it becomes expected, it's no longer cultural or countercultural. This is about innovation, lifestyle and attitude. And if you are conforming to the norms of the industry, you have lost your personality and individuality.
acquiring becomes deals improved national sheer squeeze truly
By acquiring May, Federated now becomes a truly national brand. It will become a much bigger, improved and price-savvy retailer. With its sheer size, it will be able to squeeze better deals from its vendors.
based believe built challenge change clothes color consumers exposure generally products protection retailers seen sun type
I've seen denim that doesn't get wet, clothes that change color based on exposure to sunlight, even clothes with sun protection built into it. These new-age type products are generally more expensive. The challenge for retailers also will be to get consumers to believe that they work.
boots easiest mess
Boots are the easiest (fashion accessory) to wear. They're the one thing you just can't mess up.
best buy home latest looking week
Best Buy is the new Home Depot. In the '90s, I went to Home Depot once a week looking for home improvements. Now I go to Best Buy every week looking for the latest gadgets.
adult apparel buying came dressing exploring father finally found generation grooming image men owned reaching sales saw seeing shift suit teens towards unexpected wore younger
The surge in men's apparel sales came from some of the most unexpected places, such as young men buying a suit. Teens and young adult men have finally 'discovered the suit.' When exploring that further, NPD found that young men never owned a suit, never wore a suit and never saw their father in a suit - yet, they have migrated towards dressing up to be 'cool.' We are seeing a shift in the younger generation reaching their image through grooming and dressing up.
dressing finally generation grooming image men reaching seeing shift teens younger
Teens and young men have finally 'discovered' the suit. We are seeing a shift in the younger generation reaching their image through grooming and dressing up.
best coming definitely downloaded everybody few hot hours products race road
Everybody is coming with a road map. They have their circulars, downloaded coupons. It's definitely a race in the first few hours to get the hot products at the best price.
consumers emotions higher longer wallet
Consumers traditionally barreled through and absorbed higher costs. But it's now no longer just their wallet that's being affected; their emotions are being affected.
became change designers few media recently runway saw shows start
We saw the runway shows start to change as recently as a few years ago. First, designers became avant-garde and did things that were really out there to try to get the media to cover.
absence beginning cards cash consumers credit energy hit later left remember season spending took winter
You have to remember that low-income consumers really took a hit in 2005. A lot of them maxed out their credit cards at the beginning of the season and then got their winter energy bills. That probably left them with an absence of cash and discretionary spending later on.
doorway easter fall momentum shopping window
While Easter shopping is the window to spring, back-to-school is the doorway to fall and the holidays. So back-to-school shopping is a really important momentum builder.
attracts business color customer gets retailers
The 80s is about color, color, color. When business gets tough, retailers use color to entice the customer because that's the first thing that attracts the buyer.