Jakob Nielsen
Jakob Nielsen
abandoned action attention horribly pay people
People pay horribly little attention to their intranets, ... People used to think intranets were where all the action is. Right now, it's abandoned territory.
expected found item people
People give up if the item is not found where it's expected to be,
burden design enjoy extra people web
It's an extra burden on the user, too. People are on the Web not to enjoy your Web design, but to get something done.
people problem sales trust
They problem is, can people trust them to be independent reviews, or do they feel like it's more and more sales information?
extremely focusing good number page people screening small
People are extremely good at screening out things and focusing in on a small number of salient page elements.
levels people
People all over the world are experiencing unprecedented levels of empowerment.
inspirational people want
People have to want to change before there's any chance of helping them do so.
attitude years people
The usability tests we have conducted during the last year have shown an increasing reluctance among users to accept innovations in Web design. The prevailing attitude is to request designs that are similar to everything else people see on the Web.
keys people survival
On the Web, usability is a necessary condition for survival. If a website is difficult to use, people leave. If the homepage fails to clearly state what a company offers and what users can do on the site, people leave. If users get lost on a website, they leave. If a website's information is hard to read or doesn't answer users' key questions, they leave. Note a pattern here?
fastest line multimedia quality reduce slow suffer user web
Right now, the Web is so slow that even the fastest line is going to suffer with multimedia and get in the way of the user's goals, and reduce the quality of the user experience.
land shoot
You don't just want to just shoot them off into e-mail land.
spend time users
Users spend most of their time on other websites.
TrustE icons, ... are useless. No one understands what they mean.
saying
That's a big credibility booster. It's not just you saying it, but there's actually someone else who's saying it as well.