Heather Dougherty
Heather Dougherty
check headed internet majority prices product stores turned
While many shoppers headed out to the stores over the weekend, the majority first turned to the Internet to check prices and product availability.
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It was a huge gadget Christmas this year and those products are perfect for comparison shopping online.
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Electronics demand was driven by a lot of aggressive pricing.
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People trust that their on-time delivery is going to happen.
bought categories changing expected heavy last people
People bought more than last year. You see the categories not changing very much from years past. We all expected a heavy gadget-type of Christmas.
computer consumer hardware price season stellar
Computer hardware and consumer electronics had a stellar season with the price reductions.
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Cyber Monday brought a surge of traffic to many online retailers as shoppers returned to work following the holiday weekend ready to tackle their holiday gift lists.
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Using the talk show format to promote products is far more contextually relevant for Amazon. It definitely makes sense. Certainly the popularity of that (format) offline, bringing that online could bode well.
apparel buying cautious consumers experience longer sizes tactile
Most consumers know what sizes they wear. They no longer need to have the tactile experience that once made consumers cautious about buying apparel online.
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Like their offline counterparts, online shoppers have favorite retailers that they frequently visit. They are very familiar with the retailer's brand name and tend to go directly to their sites. However, some gifts may involve more research, in which case search engines and shopping comparison sites come into play. Most shoppers use a variety of channels to get their holiday shopping done.
consumers continued free gadget holiday love season year
The 2005 holiday season was a gadget year for consumers of all ages, and consumers continued to show their love for free shipping.
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The advertising market is obviously far stronger than a few years ago, and Glam is going after a lot of luxury brands that hadn't yet come online then and who still might be hesitant about it, and offering them a very controlled environment to test the waters,
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Online sales are poised to well outperform the growth in retail overall as more shoppers turn to the Web for convenience and values.
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Online retailers continue to re-create the offline world on the Internet. People come out to the stores the day after Christmas looking for bargains. Now a natural part of shopping is to first poke around online. Some shoppers might see bargains online and decide they don't have to fight the crowds in the malls.