Guy Kawasaki

Guy Kawasaki
Guy Kawasakiis an American marketing specialist, author, and Silicon Valley venture capitalist. He was one of the Apple employees originally responsible for marketing their Macintosh computer line in 1984. He popularized the word evangelist in marketing the Macintosh and the concepts of evangelism marketing and technology evangelism...
NationalityAmerican
ProfessionBusinessman
Date of Birth30 August 1954
CountryUnited States of America
business slides use
If you must use more than ten slides to explain your business, you probably don't have a business.
simple competition microsoft
If you truly don't have competition, then zoom out until you can define some. Competition can be as simple as the reliance on the status quo, Microsoft (since at some point Microsoft will compete with everyone for everything), or researchers in universities. Pick something, because saying you have no competition at all is a nonstarter.
talent grind willingness-to-help
What I lack in talent, I compensate with my willingness to grind it out,
simple trying doe
Here's what you should say [to an investor]: 'this is what my company does' It's that simple. What you're trying to do is get potential investors to fantasize about how your product or service will make a boatload of money. They can't fantasize if they don't know what you do.
careers littles too-much
Looking back on my own career, I've come to the conclusion that too much money is worse than too little.
enchantment form best-interests-at-heart
Enchantment is the purest form of sales
hard-work sacrifice goal
Pursue joy, not happiness. This is probably the hardest lesson of all to learn. It probably seems to you that the goal in life is to be happy. Oh, you maybe have to sacrifice and study and work hard, but, by and large, happiness should be predictable.
dangerous
Inoculate yourself from dangerous bozos.
book writing people
There was no "decision" per se to re-position myself. I simply decided that I wanted to write a book that would help people influence others.
making-money ifs
If you make meaning, you'll make money.
people mind stuff
At the end of my life, is it better to say that I empowered people to make great stuff, or that I died with a net worth of $10 billion? Obviously I'm picking the former, although I would not mind both.
needs
You need to earn the right to promote.
skills succeed fortune
It's a very valuable skill to succeed in life whether you work for a startup or a Fortune 500 company.
writing enemy good-writing
Disorganizatio n is the enemy of good writing.