Guy Kawasaki
Guy Kawasaki
Guy Kawasakiis an American marketing specialist, author, and Silicon Valley venture capitalist. He was one of the Apple employees originally responsible for marketing their Macintosh computer line in 1984. He popularized the word evangelist in marketing the Macintosh and the concepts of evangelism marketing and technology evangelism...
NationalityAmerican
ProfessionBusinessman
Date of Birth30 August 1954
CountryUnited States of America
crossed figuring great ideas idle investor lots trouble trying
You say: "I have lots of great ideas, but I have trouble figuring out which one to try. Let me tell you about a couple." Investor thinks: "I want to know which idea you're going to kill yourself trying to make successful, not which ideas have crossed your idle mind.
companies european trying
Companies in Europe should stop trying to do the U.S. version of a European idea.
europe ideas trying
Companies in Europe should stop trying to do the U.S. version of a European idea.
simple trying doe
Here's what you should say [to an investor]: 'this is what my company does' It's that simple. What you're trying to do is get potential investors to fantasize about how your product or service will make a boatload of money. They can't fantasize if they don't know what you do.
media effort trying
You really can't spend money on socail media unless you really try. Socia media is really more about effort than expense.
book people trying
My books are always tactical, bullet lists, this is what you need to do because I'm trying to appeal to people who are trying to change the world and they need checklists.
coming country customs million tend
Coming from the U.S., you tend to look at one homogeneous market with 350 million people. But in Europe, every country has its own customs and laws.
bad matter time whether
It doesn't matter whether the Dow is 5000 or 50,000. If you're an entrepreneur, there is no bad time to start a company.
based became believer character graphics mouse moving religious saw scales
When I saw that the mouse was the controlling thing and there was graphics moving all over and it wasn't character based ... it was a religious experience. Definitely, the scales were removed from my eyes. ... I became a believer in 30 seconds.
bring company grows larger types
Yes, but he's back again, ... As a company grows larger and larger it will have to bring in different types of managers.
compensate lack life secret
What I lack in talent, I compensate with my willingness to grind it out. That's the secret of my life.
cool stuff
They make cool stuff. Sometimes the cool stuff works. And sometimes the cool stuff doesn't work.
calendar clown fire investor last putting secretary time
You say: "The last time I contacted you, I..." Investor thinks: "I'm going to fire my secretary for putting this clown on my calendar again.
build copy goal investor sell ship talk
You say: "My goal is to build a world-class company." Investor thinks: "How about you ship and sell the first copy before we talk about world-class anything?