Roy H. Williams
Roy H. Williams
Roy Hollister Williams is a best selling author and marketing consultant best known for his Wizard of Ads trilogy. He is founder of the Wizard Academy institute and currently lives in Austin, Texas with his wife Pennie...
NationalityAmerican
ProfessionBusinessman
CountryUnited States of America
nature looks matter
String Theory describes energy and matter as being composed of tiny, wiggling strands of energy that look like strings. And the pitch of a string's vibration determines the nature of its effect.
thinking broken littles
Everyone is broken a little, I think, and the most broken of all are those who pretend they are not.
goal our-actions action
Our actions are all that separate our daydreams from our goals.
opportunity air breathe
Opportunity never knocks. It hangs thick in the air all around you. You breathe it unthinking, and dissipate it with your sighs.
educational loyal-customers expectations
The first step in exceeding your customer's expectations is to know those expectations.
preparation mastery want
Preparation, mastery, can help you overcome your fear, but mastery alone is not enough. There has to be something you want that’s worth more to you than your fear.
blessing boredom marketing
In marketing you must choose between boredom, shouting and seduction. Which do you want?
commitment mediocrity talent
It is a lack of commitment, not a lack of talent, that damns you to mediocrity.
wise mistake smart
A smart man makes a mistake, learns from it, and never makes that mistake again.But a wise man finds a smart man and learns from him how to avoid the mistake altogether.
bases customers few normal optimistic
I'm optimistic and pretty pleased, with a few footnotes. A lot of our normal bases of customers aren't here.