Roustam Tariko
Roustam Tariko
Roustam Tarikois the founder of Russian Standard Vodka. He also founded Russian Standard Bank, a credit and term life insurer in Russia. In 2009, Tariko's net worth was estimated at $1.1 billion...
NationalityRussian
ProfessionBusinessman
Date of Birth17 March 1962
CountryRussian Federation
biggest english entertainment moscow subway watched
My biggest entertainment in Moscow was to go to the subway and watch people. When American students visited, I watched them; I learned English from them.
believe business consumer difference insurance vodka whatever whether
I believe there is not any big difference between any consumer business, whether it's a bank or insurance or vodka or chocolate, whatever it is.
society wants
I launched Imperia at the Statue of Liberty because I wanted to use something symbolic. I like American society because it always wants to do something new and better.
I own 100% of everything because I like to control what I do.
life
If you do things you like to do, then your life will be easy.
amazed english freedom grammar life teach
I had English grammar book and started to teach myself. I read 'Catcher in Rye,' in Russian. I was amazed at freedom in 'Catcher in Rye!' Freedom to have those perceptions of life!
dreams foreign
I had dreams about working for a big foreign company.
attention available best buy carefully close expensive grain growing lake land manage ourselves purity russian specific store
We buy the most expensive grain available growing on the best part of Russian land called black soil. We also play close attention to the purity of the water - we get it from Lake Ladoga. We store it ourselves to specific conditions. We carefully manage distillation at my distillery in Moscow.
people russian
I started like many young Russian people in the beginning of perestroika when it seemed that everything was possible.
people
A lot of people offered me to go public, but I have always rejected it.
believe brown join russians spirits vodka
Considering that Americans are now moving away from whiskey, moving away from brown spirits in general, I believe that they will all join Russians who drink vodka straight. They will sip it like cognac.
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Russians really needed a product that would be not as strong as vodka and not as feminine as cheap sparkling wine, so Martini was a good solution.
best biggest cards credit issues luxury number people president russian standard vodka
I am president of Russian Standard Company, biggest luxury vodka in Russia. My bank, Russian Standard Bank, issues biggest number of credit cards in Russia. I want for Russian people to have their own best vodka, their own best bank, their own best credit card.
believe fast grow money necessary prefer public quickly
I don't believe in public companies... I would prefer to risk my own money, make any necessary changes fast and grow as quickly as possible.