Paul Arden
Paul Arden
Paul Ardenwas a creative director of Saatchi and Saatchi and an author several books on advertising and motivation, including Whatever You Think, Think The Opposite and It's Not How Good You Are, It's How Good You Want To Be...
NationalityAmerican
ProfessionAuthor
Date of Birth7 April 1940
CountryUnited States of America
people ego great-people
Great people have great egos; maybe that's what makes them great.
past people risk
Risks are a measure of people. People who won't take them are trying to preserve what they have. People who do take them often end up having more. Some risks have a future, and some people call them wrong. But being right may be like walking backwards proving where you've been. Being wrong isn't in the future, or in the past. Being wrong isn't anywhere but being here. Best place to be, eh?
dream decision bad-decision
Start taking bad decisions and it will take you to a place where others only dream of being.
silly ideas
Don't be afraid of silly ideas.
criticism praise criticism-and-praise
Do not seek praise. Seek criticism.
powerful people rich
Nearly all rich and powerful people are not notably talented, educated, charming or good-looking. They become rich and powerful by wanting to be rich and powerful.
regret persons
Everything we do we choose. So what is there to regret? You are the person you chose to be.
people wells reasonable
Most people are reasonable. That's why they only do reasonably well.
responsibility appreciate people
Be your own worst critic. When things go wrong it's tempting to shift the blame. Don't. Accept responsibility. People will appreciate it, and you will find out what you're capable of.
mistake making-mistakes unlikely
The perosn who doesn't make mistakes is unlikely to make anything.
winning player secret
Old golfers don't win (it's not an absolute, it's a general rule). Why? The older golfer can hit the ball as far as the young one. He chips and putts equally well. And will probably have a better knowledge of the course. So why does he take the extra stroke that denies him victory? Experience. He knows the downside, what happens if it goes wrong, which makes him more cautious. The young player is either ignorant or reckless to caution. That is his edge. It is the same with all of us. Knowledge makes us play safe. The secret is to stay childish.
remember-you remembers-you people
The more strikingly visual your presentation is, the more people will remember it. And more importantly, they will remember you.
risk
Be unfashionable. Take risks.
opportunity hands next
Don't look for the next opportunity, the one you have in hand is the opportunity