Nina Tassler
Nina Tassler
Nina Tassler is an American television executive, a graduate of Boston University, and has held the position of President of CBS Entertainment since September 2004. In February 2014, she was promoted to Chairman of CBS Entertainment, signing an agreement through the year 2017...
creators hear inclined outrageous trying
Once creators hear that you're trying something like that, they're more inclined to come to you with even more outrageous ideas.
creative follow producers trust
We trust our producers to be creative in their storytelling and follow their creative path,
audience
We look to our audience to tell us when they've had enough.
movies
We're disappointed with the way some of our movies have performed.
audience enhance hit marketing opportunity people power watch
We see all this as an opportunity to enhance the network's marketing power and distribution so that more people see our hit shows. Philosophically, we know we need to get our programming to the audience -- where they are, when they want to watch it.
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These series are the foundation of a schedule that is broader and deeper than any on television. From the start of the night through 11PM, from Monday through Sunday, CBS is populated with successful programs on every night and in every time period - many of which are number one in their time period, and some even number one on the entire night.
based best bring community develop encourage inner listen literally particular pilot please producing scripts sort successful
I think, clearly, there is something in the zeitgeist, ... but for us, it was based on producing the best pilot scripts that we had. . . . We don't literally go out to the community and say, 'Because that particular show is successful on another network, please bring us that.' We encourage writers. We encourage producers. We encourage directors. . . . They don't necessarily look to develop only based on what's successful at other networks. They sort of listen to their own inner voice.
I think it will never really be resolved.
audience criticized five form great loves next nice original successful tried
You know, we tried something. I don't think we were particularly successful with it, but sometimes you get criticized for not experimenting with a form. ... The nice thing is, when we come back to the next cycle, it's exciting. We're going back to our original form - five continents, great competitions - so we know our audience loves that.
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Shes an incredibly multi-talented performer whose comedic skills and energy promise to deliver an Emmy Awards broadcast to remember.
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We're going back to our original form. . . . We know that our audience loves that brand. We just tried something different, and we're going back to what I think everybody is really looking forward to.
call scheduling survival
We like to call it scheduling Darwinism. Survival of the fittest.
call scheduling survival
We like to call it scheduling Darwinism. It's survival of the fittest.
appeal audience enjoy latin
It's a kind of storytelling that we think will appeal to a Latin audience, but we think that our audience will enjoy it as well.