Nina Tassler
Nina Tassler
Nina Tassler is an American television executive, a graduate of Boston University, and has held the position of President of CBS Entertainment since September 2004. In February 2014, she was promoted to Chairman of CBS Entertainment, signing an agreement through the year 2017...
audience audiences everybody forward looking loves original tried
We're going back to our original form. . . . We know that our audience loves that brand. We just tried something different, and we're going back to what I think everybody is really looking forward to.
audiences citizens consistent cultural evolved exotic forward leads locations next night ordinary phenomenon season successful taking television top wave
It started as a cultural phenomenon and has evolved into a consistent Top 10 show that leads off the most successful night of television on any network. We look forward to taking audiences to more exotic locations next season and introducing them to the next wave of ordinary citizens marooned as 'Survivor' castaways.
attitude audience audiences seems
Our attitude is: There is something for everybody, and the audience seems to be onboard,
anybody audiences available content habits hit imperative knows watch
I don't think anybody really knows where we're headed. But it is imperative that we make our content available to audiences where they are and when they want to watch it. Their habits are changing, and we have to be there when they want to see our hit shows.
audiences bottle commitment continue desperate develop nice sort truth
The truth is, you can't sort of bottle and prepackage a show like Desperate Housewives. But I think the nice thing is, we know that audiences are making a commitment to serialized drama. And absolutely, we're going to continue to develop in that genre.
anybody audiences available cell content emerging husband imperative knows learned past phone son watch
This is all emerging so quickly. My husband just learned how to e-mail, and yet my son has been communicating on his cell phone for the past two years. So I don't think anybody really knows where we're headed. But it is imperative that we make our content available to audiences where they are and when they want to watch it.
hyperbole
The bosoms may not heave as much. There's a lot of hyperbole and there's a lot of melodrama. I think we're going to modify it for our audiences.
creators hear inclined outrageous trying
Once creators hear that you're trying something like that, they're more inclined to come to you with even more outrageous ideas.
culture hyperbole latin
I?m part Latin, so everything in the Latin culture is ? there?s a lot of hyperbole and there?s a lot of melodrama. I think we?re going to modify it for our audiences.
core dramatic juicy love stories
In each episode, there is a significant dramatic event. You also have at the core of a lot of these stories a big, sexy, juicy love story.
balance healthy smart
It's always smart to have a healthy balance of traditional and non-traditional.
creative follow producers trust
We trust our producers to be creative in their storytelling and follow their creative path,
audience
We look to our audience to tell us when they've had enough.
movies
We're disappointed with the way some of our movies have performed.