Guy Kawasaki
Guy Kawasaki
Guy Kawasakiis an American marketing specialist, author, and Silicon Valley venture capitalist. He was one of the Apple employees originally responsible for marketing their Macintosh computer line in 1984. He popularized the word evangelist in marketing the Macintosh and the concepts of evangelism marketing and technology evangelism...
NationalityAmerican
ProfessionBusinessman
Date of Birth30 August 1954
CountryUnited States of America
business believe names
"(Big name research firm) says our market will be $50 billion in 2010." Every entrepreneur has a few slides about how the market potential for his segment is tens of billions. It doesn't matter if the product is bar mitzah planning software or 802.11 chip sets. Venture capitalists don't believe this type of forecast because it's the fifth one of this magnitude that they've heard that day. Entrepreneurs would do themselves a favor by simply removing any reference to market size estimates from consulting firms.
ideas mind-your-own-business spread
The Future belongs to those who can spread ideas.
letting-go jobs writing
My recommendation for SEO is very simple. It’s Write Good Stuff. In my mind, Google is in the business of finding good stuff. It has thousands of the smartest people in the world, spending billions of dollars to find the good stuff. All you have to do is write the good stuff; you don't need to trick it. Let Google do its job and you do your job.
way internet creation
Crowdsourcing is a great way to approach creation because in any given point there's always somebody on the Internet who knows something better than you do.
roots making-money great-company
The root of great companies is make meaning vs. make money.
guy secret gold
The secret of evangelism is Guy's golden touch - whatever is gold, Guy touches. That’s very different than saying whatever Guy touches turns gold.
business revolutionary failing
Revolutionary products don't fail because they are shipped too early. They fail because they aren't revised fast enough.
lying clueless ideas
"No one is doing what we're doing." This is a bummer of a lie because there are only two logical conclusions. First, no one else is doing this because there is no market for it. Second, the entrepreneur is so clueless that he can't even use Google to figure out he has competition. Suffice it to say that the lack of a market and cluelessness is not conducive to securing an investment. As a rule of thumb, if you have a good idea, five companies are going the same thing. If you have a great idea, fifteen companies are doing the same thing.
rivers ducks long
You have to sit by the side of a river a very long time before a roast duck will fly into your mouth.
believe people like-you
Take my word for it: More people will like you if you believe that people are good until proven bad.
elephants bird poop
Eat like a bird, poop like an elephant
book writing people
The first good reason to write a book is to add value to people’s lives.
writing engineers
For me writing is as close to being an engineer as possible.
inspire size discouraged
Don’t be discouraged by the size of your network – inspire one person and you are doing good.