Famous Quotes & Sayings

If Madison Avenue advertising executives were to pick a song that would best represent America, the last one they would choose is 'The Star Spangled Banner.'

The first quarter of 2000 will be challenged by very tough entertainment comparisons against last year's hits 'Varsity Blues' and 'Payback,' ... In addition, the timing of the Easter holiday (which falls in the second quarter this year) could shift advertising sales into the second quarter. We will likely be shifting our estimates out later in the year.

The first law in advertising is to avoid the concrete promise... and cultivate the delightfully vague.

The company must now prove that online advertising is cost effective and integral to the marketing mix of traditional advertisers. There is an expectation that after six to nine months of calling on traditional advertisers, dollars will come pouring in. Our research suggests that turning 'toe-dipping' budgets into real dollars may take over two years.

John Redwood

You have to be very rich to afford Labour, with 66 tax rises since they came in power.

The ICC requires clean cricket venues free of advertising signage to protect the rights of our sponsors.

The growth in online advertising is showing no sign of slowing down,

Robert Pittman

The industry is consolidating around big players, and we are benefiting from this trend. AOL's advertising commerce business is very healthy.

The idea that the brand essence can come from anywhere brought a lot of energy to us. It made advertising a practice, not the be-all and end-all, and it gave credibility to our strategic planning people as more than tacticians.

George F. Will

Although advertising is communication unusually candid about its motivation, Americans love to loathe it. As society becomes more complex and opaque, as social processes seem more impersonal and autonomous, and as elites of ""experts"" become more annoying, more people are tempted to think that some ""they"" is manipulating ""us,"" using, among other dark arts, advertising.

A greeting message is good advertising for Berlin, especially for international visitors, ... We want them to come to Berlin. But anyone who has a problem with it doesn't have to go to the (S&M) event.

John Todd

You will also see us meld small business advertising with consumer advertising campaign.

Gary Pruitt

You've got the biggest newsroom, the biggest advertising sales staff, the biggest local presence.

The chicken opened up our clients' eyes to the exciting things you could be doing with brand advertising on the Web. We'd been doing innovative work like this for years, but this was the first time it was associated with a brand.

The Games were very successful for us from an advertising standpoint. We met all of our financial goals, and our advertisers are happy.

The goal is to break even, and this is the best financial shape we've been in during my time here. It's a huge plus running our own concessions, and advertising might be up a little bit. This is the most efficient (business) year we've had since I've been here.

The Goodness Co. has been a strong partner for Allstate. The creative advertising design and guidance on advertising issues has been valuable to our success.

The economic impact, obviously, is enormous for the area. The national television coverage is for all of Tucson, but for the Northwest Side, with all the resorts, they really benefit the most. You can't buy advertising like this.

Jackie Chan

The economy of Hong Kong is going through a painful restructuring. Advertising is getting more competitive and there's tremendous pressure on editors and reporters to boost sales,

The efforts done with those dollars are for nothing other than to promote hunting and shooting - there's no advertising or manufacturer involvement.

These portals were the main source of the people that signed up to these sites. That was where most of the advertising came from. So with the majority of them shut down, it will be much more difficult for anyone to set up and market one of these sites.

This has been kind of a long journey. It's really challenging and very different from how advertising usually works. In mainstream advertising, we create a low volume of output - 30-second bands - with high production budgets. In this new year, we operate differently. What we're creating are high amounts of output with low budgets, low control.

This has to do with the advertising and we'd like to be fair to everyone.

Video advertising will be the single most important development over the next 12 to 18 months. This is where the leaders will stake their ground.

You have to remember that the population of our country is changing: It's growing older. We're focusing more on senior-aged people. Even advertising has changed.

Robert Kiyosaki

Any time an investment company has to spend heavily on advertising, it's probably a bad business in which to invest.

Peter Hambleton

When two kids came along, I couldn't see how I could support them. The way it played out, I was away from the theatre for five years. I was a postie for the first part and then worked as an advertising copywriter, but I somehow found my way back.

The marketing industry is in the middle of an extreme make-over, and who loves the magic of a good make-over more than women? This is an exciting time for creative marketers to try something new and to change our industry forever. Advertising is becoming more contextual in our lives. 'Out of Home' Television is just one of the ways that strategic marketing leaders are reaching consumers. Reaching women today requires a comprehensive 360 degree approach.

Sam Altman

The market for local advertising is in the billions.

Henry Blodget

The majority of AOL's profits are derived from its pure advertising and commerce revenue, so strong sequential growth in this line is critical to the long-term growth story.

These are excellent results in a challenging broadcasting environment. The impact of weaker television advertising has been offset by cost savings.

It's been interesting, in a little bit less than nine months weve gone from trying to convince people that :30s and :15s were a viable option, to now were responding to requests for even shorter length commercials. Weve had major national agencies come to us and talk to us about what were now calling 'ad-lets,' which are five-second commercials. Weve had requests for seven-second commercials. Its really spawned a different kind of conversation and a different level of participation with our advertising partners. Thats all really very encouraging.

It's been tough sledding on the advertising front, and it's something that we anticipated going in and would be willing to weather if the audience in fact embraced the show.