Famous Quotes & Sayings

Fragmentation means more and more shows get lower and lower ratings. Events like the Super Bowl are arguably the only places advertisers can reach everyone in the U.S. at one time.

From a budget standpoint, we had allocated more this year into nontraditional advertising streams, organic searches. We are really putting time online in pulling up Capitals searches and targeting those people. If somebody is doing a search in Washington, D.C., and they type in 'Chinatown,' 'MCI Center,' 'things to do in Washington,' they are going to get Caps advertisements.

If a student wants to help with advertising but doesn't want to work on budget, they will be able to work on what it is they care about.

If advertising had a little more respect for the public, the public would have a lot more respect for advertising.

John Battelle

When you break it down, Yahoo! is a Very Large Display Advertising business, with a hefty side of search and a bit of this and that on top.

(W)hen there's more engaged users, more advertisers want to be in front of them,

Karen Hesse

I have earned wages as a waitress, a nanny, a librarian, a personnel officer, an agricultural laborer, an advertising secretary, a typesetter, a proofreader, a mental-health-care provider, a substitute teacher, and a book reviewer. In and around the edges of all those jobs I have written poems, stories, and books, books, books.

Kurt Eichenwald

As late as 2007, Facebook was still trying to figure out what it wanted to be when it grew up. An advertising space seemed to be the obvious answer, but how that would tap into the massive value of the personal data uploaded to the company every day remained a puzzle.

Newspapers will, no doubt, also ultimately settle into their own place as the bulk provider of low-cost advertising targets.

On the financial side, direct selling has low overhead, robust cash flow and there's little need for an advertising budget because that's what your sellers are doing for you.

One of the first things was these little tape measures. Advertising tape measures that I picked up at a garage sale for a quarter apiece, ... and they brought $22. And that hooked me right there.

One of the problems of the advertising-supported system is it's built for advertising, not people.

Jan Koum

I grew up in a country where advertising doesn't exist.

Because of the dramatic shift in job advertising market share from newspapers to the Internet, the help-wanted index has lost much of its luster.

I have submitted a proposal regarding this issue to the ongoing CPPCC session, calling for an early amendment to the existing advertising law.

Jonathan Hickman

I have an architecture degree; that's what my college degree is in. And that sucked. I started doing Web and CD-ROM development really early on, and then that grew into being an art director and doing advertising work.

I have a very low advertising budget. We have been the featured new product in three different magazines. After an article ran in Farm Show magazine, we received calls from all around the world and sold about 10 to 15 products from one free article. That's cheap advertising!

So I called Tim (about the advertising tax) and said ... 'You know, I think this is a mistake.' He called back with that response about what it was really about. The idea and the real plan behind it is, 'We're going to screw the media.' That's a problem because their goal is to shut people up. They want to be able to give themselves 16 percent pay raises and not have a complaint from the media about it. They don't want to have anybody in the public speak up.

Kevin O'Connor

So many people have so much money and the result has been some of the worst advertising in history, ... You watch a commercial and when it's over you still don't know what it's about.

Steve Smith

Since we've been advertising, we've grown from a virtually unknown to the most recognized car rental company.

Since only three percent of online shoppers begin their process at a dealership website, Search Engine Marketing is among the most efficient and effective ways for dealerships to build traffic for their website. However, it is also among the most complex forms of advertising to manage, with vastly different results in terms of cost and traffic volume. We are excited to offer dealers this new service which will give them the power of our bid management software and search expertise, in order to drive the best results at the lowest cost.

I don't know that's it's maybe as well known now as it was in past years, but it really has passed into folk culture. The truth is that Rock City's advertising has overshadowed Rock City itself.

Walter Jon Williams

The Internet offers an interesting combination of advertising and community by participating in the community you can become an advertisement for yourself.

The question is, will these search engines present the information in a fair and unbiased way? Nobody works for free, and these (business plans) are based on an advertising model.

The question is: What kind of area do we want to have in 20 years? If we're advertising ourselves as the Nature Coast, we need to be careful on what we compromise. Here we're very fortunate that we have large areas in federal ownership and state ownership.

Traditional television broadcast advertising strives to raise consumer awareness of a product or service, in the hope that a consumer will remember that product or brand when making a purchasing decision.

Ross Levinsohn

Traditional media brand advertising is 65% to 70% spend; online, it's like 28%. You've got a huge margin.

Sam Altman

Traditional local advertising is not what retailers want. They want not just for you to see an ad - they want you to come into the store, to be a repeat customer and to spread the word.

This study clearly shows a significant positive impact on brand perceptions and purchase intent for luxury auto manufacturers when they master the online experience. For those who don't provide a superior online experience, they are actually damaging their brand and taking the air out of their multi-million dollar advertising campaigns.

George Lois

When you think of a brand, you should immediately understand it from the advertising attitude, from the words and visuals.

George Lois

It's almost as if creativity is dead. The visual power of advertising was everywhere - now it's basically gone.

George Lois

I'm sounding like an old fart talking about how bad advertising is today, but it's true. Advertising sucks. Guys like me and Bob Gage and certainly Bill Bernbach and two or three other guys, we exemplified and led the creative revolution.

Vint Cerf

Free is not going to go away. Either the advertising model will still work, or there will still be literally hundreds of millions of people who want to put their information on the Net and want people to have access to it.