Quotes about advertising
advertising american-businessman persuasion
Advertising isn't a science. It's persuasion. And persuasion is an art. William Bernbach
advertising brink create far great mere mirror power subtle
Advertising is far from impotent or harmless; it is not a mere mirror image. Its power is real, and on the brink of a great increase. Not the power to brainwash overnight, but the power to create subtle and real change. The power to prevail.
advertising business wonderful
Advertising is a wonderful lubricant for business, if it's used properly. John Cullum
advertising beginning directions embrace highly sell targeted
Advertising is at its beginning with this. There are so many directions it can go from here, and there are opportunities to sell more effectively through highly targeted ads. Advertisers should embrace this change. Saul Berman
advertising port seen sought
Advertising has been effective. When we go to conferences, the port is well-known and we are sought out because they have seen our growth.
advertising excited following giving growth line outlook people
Advertising growth was in line with expectations following that statement. The outlook was encouraging without giving people too much to get excited about. Richard Jones
advertising age dollars targeted
Advertising dollars are more targeted to the 25-44 age group.
advertising agency competition far form human increasing justified legitimate means printed selling serves social ultimately
Advertising as the printed form of selling would seem... ultimately to be justified in so far as it serves as a means of increasing legitimate human wants, as an agency of fair and economic competition in the distribution of goods, and as a stimulant to social progress.
advertising bacon consumers obviously online proverbial together video
Advertisers obviously want to be where consumers are and if consumers are going to be online the advertisers are going to try and be there as well. Video and advertising go together like the proverbial bacon and egg.
advertising appealing buy exotic identify irony life lingerie normal people perfume product
Advertisers like that because they want you to feel their product isn't normal - this perfume isn't normal, this set of lingerie isn't normal. The irony is that they are appealing to normal people to buy the product because they want them to identify with an exotic life that they don't lead. Cary Cooper
advertising content harshly judge television
(Advertisers) judge very harshly the kind of content they're advertising on. On television and radio, there are standards. Tom Freston
advertising bowl four happens olympic olympics pay premium reach reasonable says seems somehow special super tend viewing willing
Advertisers for the Super Bowl tend to be willing to pay a reasonable premium to reach a special audience. We don't have Olympic viewing parties. Pretty much to me, that says it all. This happens every four years. But it seems that the Super Bowl and Olympics somehow find a way to co-exist.
advertising budget care changes companies growth increase less maintain media pressure public reach terms tremendous year
Advertisers could care less about the media as long as it works. They have a budget and they want to reach people. But these are seismic changes in terms of traditional media being able to maintain their growth rates. Most of the traditional media are public companies under tremendous pressure to increase growth year after year.
advertising believe reach
Advertisers believe that once you reach 50, you're over,
advertising bright days dreams futility joseph kept purposeful routine weapons
Advertisers are the interpreters of our dreams -- Joseph interpreting for Pharaoh. Like the movies, they infect the routine futility of our days with purposeful adventure. Their weapons are our weaknesses: fear, ambition, illness, pride, selfishness, desire, ignorance. And these weapons must be kept as bright as a sword.
advertising annoyance borderline companies millions paying practices problem web whose
Advertisers are paying millions to companies whose practices are often borderline and an annoyance to Web users. The problem is what to put in place of distributed advertising.
advertising audience close customers directly grocery looking mass pockets products stores talk tv ways
Advertisers are looking for new ways to get to the mass audience and see grocery stores as a big marketplace. The customers are in the stores, the wallets are in their pockets and the TV programming allows vendors to talk directly to them with their products in close proximity. Ken Goldberg
advertising best local looking medium small target
Advertisers are clamoring for the most local customers, particularly the small and medium sized businesses. They're looking for the best way to target that local customer.
advertising associate compelling continue draw event imagery media olympics outlook people unique venue worldly
The Olympics continue to be a big event. It is still an important venue for advertisers, certainly. From a media perspective, and an advertising perspective, the Olympics are a unique venue - because they're an event that people like to associate with, from a sponsorship perspective, from an imagery perspective, from a worldly outlook perspective. So there are things that draw advertisers to the Olympics. It will still be a compelling media venue.
advertising cut marketers number online responses saw
And what we saw in 2001 was marketers cut back dramatically in online advertising. There were a number of responses to that, and one of them was pop-ups.
advertising campaign
Another advertising campaign is going to do nothing for hard-pressed farmers.
advertising consumers days engaging event heads large special takes
Engaging consumers these days ? in their minds, in their hearts, in their heads ? takes more than advertising on a special event to a large audience.
advertising announced areas believe both cbs company create infinity operating outdoor television value virtually
During the quarter, we announced acquisitions in virtually all operating areas of the company -- in television stations, the Internet, outdoor advertising and syndication, ... We believe these new investments will create significant value at both CBS and Infinity in the years ahead. Mel Karmazin
advertising hoping market saturate
Everything we do in this market from an advertising standpoint, we do in Citrus. We're hoping to saturate the market there.
advertising growth result
the result should be sustained/accelerating growth in advertising revenues.
advertising affects age best brand causes claims contradict current drinking legal older results unrelated youth
The results also contradict claims that advertising is unrelated to youth drinking amounts: that advertising at best causes brand switching, only affects those older than the legal drinking age or is effectively countered by current educational efforts.
advertising billion dollars local spent television yellow
There's over $100 billion of local advertising dollars that are spent on newspapers, radio, television stations, and yellow pages. Where will those dollars migrate in the future?
advertising heard name people recognized
There was a lot of advertising for it and a lot of people had heard about it so it was pretty cool. I think my name is now more recognized in Winnipeg, which is nice.
advertising basically bigger contracts generate lead tv
There's so much in the way of new things that are going on that are basically going to generate that kind of growth. All these things are going to lead to bigger TV contracts and bigger advertising and sponsorship numbers.
advertising difficult falls finding fine legitimate line practices unwanted
There's a fine line between legitimate advertising practices and unwanted advertising practices, and finding where that line falls is a difficult one. John Palfrey
advertising companies dollars higher job multiple offers receiving recruit spending students
Rutgers students are receiving multiple job offers and negotiating higher entry-level salaries, and companies are spending more advertising dollars to recruit on campus.
advertising compared continued continues contribute cut decrease direct expect expenses february focus further innovative inventory last lower marketing month near product recent reduced response sales testing
Sales for the month of February continued to decrease compared to last year. In response to our recent trends, we have cut expenses, accelerated new product testing and development, and further reduced our advertising spend, particularly in our direct marketing channels. In the near term, we expect our reduced advertising to contribute to continued lower year-over-year sales results. Our focus continues to be the introduction of new and innovative products, the optimization of advertising expenditures, and to lower expenses and inventory levels.
advertising caused congress fda letting perception pressure public tremendous
Public perception caused the FDA and Congress to want more regulations. It's under tremendous pressure for letting the advertising get out of hand.