Stephen Hoch

Stephen Hoch
couple create surprise toy wiped
A couple of years ago, it was a surprise attack, and they really wiped out Toy R Us with loss-leader pricing, to create a lot of traffic.
needed
They needed to tell the consumers, but they also told their competitors.
discovery retail specialty walked
Specialty retail is about discovery and excitement, but I walked into the Gap, and it didn't say anything.
foreign people sheltered
People are not sheltered any more and people don't see it as foreign any more.