Seth Godin
Seth Godin
Seth Godinis an American author, entrepreneur, marketer, and public speaker...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth10 July 1960
CityMount Vernon, NY
CountryUnited States of America
important use might
Every single important thing we do is something we didn't use to be good at, and in fact, might be something we used to fear.
broken hook firsts
Blaming the system is soothing because it lets you off the hook. But when the system is broken, we wonder why you were relying in the system in the first place.
school government people
Normal is fading away. Governments and industries and schools like normal, because it's easier, it scales and it's profitable. But people don't like it - we want to be who we are, not who some marketer tells us to be.
educational loyal-customers marketing
Permission marketing turns strangers into friends and friends into loyal customers. It's not just about entertainment - it's about education. Permission marketing is curriculum marketing.
marketing millions sells
If you can't sell to 1 in 1000, why market to a million?
school government boss
The tragedy is that society (your school, your boss, your government, your family) keeps drumming the genius part out. The problem is that our culture has engaged in a Faustian bargain, in which we trade our genius and artistry for apparent stability.
skills born
Leading is a skill, not a gift. You're not born with it, you learn how.
art following-instructions needs
We don't need to be taught to make art, but sometimes we need permission to do so. Following instructions is overrated.
sleep making-money innovators
The innovator creates a business where they are making money, even when they sleep.
delight connections surprise
Surprise and delight and connection are remarkable.
engagement connections dialogue
A dialogue leads to connection, which leads to trust which leads to engagement
art thinking people
I think art is the ability to change people with your work, to see things as they are and then create stories, images, and interactions that change the marketplace.
art oil definitions
By my definition, most art has nothing to do with oil paint or marble. Art is what we're doing when we do our best work.
thinking resumes remarkable
I think if you're remarkable, amazing or just plain spectacular, you probably shouldn't have a resume at all.