Sam Yagan
Sam Yagan
Sam Yagan is an American Internet entrepreneur best known as the co-founder of OkCupid. In 2013, he was named to TIME Magazine's '100 Most Influential People in the World' list. He is currently the CEO of the e-dating site Match.com...
NationalityAmerican
ProfessionBusinessman
Date of Birth10 April 1977
CountryUnited States of America
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We think we have the best matching algorithm, we think we have the best members. So why wouldn't we want to just shine the light onto just how our processes work, what the real data are, and let people come to their own conclusions.
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Our entire brand is about transparency. We want that data out there because you know what? If you are only getting one in three messages replied to, you're normal. You're right there in the middle of everything with everyone else.
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When people talk about the impact of mobile dating, everyone focuses on real-time meeting - this idea that my pocket will vibrate every time a hot girl walks by. That's important. But it's not transformative.
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There has to be a willingness to constantly accept critical feedback and rapidly iterate to make things better.
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What people don't realize is that Tinder built a brand on more than the experience of the swipe.
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We sold OkCupid to Match in January of 2011. In September of 2012, I became CEO of all of Match, which is the operating segment of IAC that contains all of the dating properties.
people
We think that there really is racial bias in determining who people want to date.
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I don't have the looks to compete at a bar, and I'm not that funny. So the last thing I want is to be in a situation where that's what I'm competing on. I'd rather be on OkCupid or Match, where I can write a 300-word essay about myself that's really good.
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My friends and the people I know understand that I'm going to ask them what they're doing, how they're dating, who they're dating, where they're going and what they're doing. I'm constantly asking those questions and making sure I'm in touch with the customer.
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One thing that we learned that we published on our blog post is that uniformly, men lie about their height by almost exactly two inches. So if you look at a plot of census bureau data on the distribution of men's heights in the U.S. and you plot men's heights on OKCupid, it is exactly shifted two inches to the left.
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One thing matters more than anything else for a dating product, and that is the quantity and quality of the people who use the product. It's really freaking hard to get critical mass.
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New Year's Eve to Valentine's Day is our peak season, and in many ways, Valentine's Day is our Christmas. Everybody in the world makes the same three New Year's resolutions: health, career and money, and love.
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Because we're able to adjust for compatibility - and what that means is we've already normalized for how well we think each person is going to get along with the other person - the only factor left in determining response rate, really, is the aesthetic appearance of the person who sent you that message.
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Obviously, there's more to aesthetic appearance than just race, but that is going to be the first thing that someone notices when they look at a picture.