Rory Bruer
Rory Bruer
date excellent maybe turned
Maybe it wasn't the most traditional of dates, but it turned out to be an excellent date for us,
counter date excellent extensive family good kicked liked mouth people program screening seems terrific word
It kicked some 'Daddy'-butt! ... Word of mouth has been really good. It seems to have been a very good date to go on this picture, wedged between these monsters. It's terrific counter programming. We had an extensive screening program and people liked the picture. It's excellent family fare.
family great love open trade wide
We just trade screened it and they love it. It'll open very wide -- probably 3,200-plus locations. It's a great family film.
audiences chord depend good star strikes
There's something about (horror) that strikes a chord with audiences. It doesn't depend on a big star as much as a good concept.
chance fact family picture pleased terrific took worked
We're very pleased with the fact that we took a chance and put this picture between 'X-Men' and 'Matrix' and it worked really well for us. It's a terrific family picture for Mother's Day weekend.
action knew wish
I wish I knew what was happening, but action just isn't selling. But it ebbs and flows. I don't think action is dead.
jim
It doesn't get much better than having a Jim Carrey movie for the holidays.
amazing animated animation event experience family format generate helps motion network open opportunity picture pictures pleased proven quality revenue sony special successful theatre titles
The amazing immersive quality of IMAX 3-D will give moviegoers an opportunity to experience the first full-length animated motion picture from Sony Pictures Animation in a very special way. This is a format that has proven especially successful with family features, and the Imax theatre network helps generate incremental revenue for event titles such as Open Season. We are pleased to be an important part of Imax's 2006 lineup.
action sure tend
But these things tend to be cyclical. I'm sure action is going to make a comeback.
adds dimension enhances entertainment experience house innovative literally monster perfect
Monster House is the perfect film for REAL D's innovative technology. It literally adds another dimension to the filmgoing experience and enhances the film's entertainment value.
believe bounce business fight hate period pollyanna sound time
I hate to sound Pollyanna about it, but I do believe that this is an anomaly. Business will bounce back and over a period of time it'll fight its way back.
bump friday means night teenagers
We got a 6% bump on Saturday, 11.2 to 11.9, ... That usually means that you're getting everyone because teenagers are your big Friday night crowd.
easiest people possibly
It's probably one of those things where people feel they know the story so well, and to try to get them to come see it again, possibly in a new way, is not the easiest task, ... Oliver Twist.
amount audience certainly female hang hold male million number percent pleased sixth
It's our sixth number one film of the year. It was 54 percent male and 46 percent female. We were really pleased with the amount of female audience we got. I think it's going to hang in there and hold up really well. I would certainly think we'll be over $100 million with that start.