Rory Bruer
Rory Bruer
solid start
I think it's a good, solid start for us,
appeal components people sort stimulated visceral
You do have to have the right components to get there. I think it has to have that sort of edge-of-your-seat appeal where people know they are going to be stimulated in a visceral sort of way.
chance fact family picture pleased terrific took worked
We're very pleased with the fact that we took a chance and put this picture between 'X-Men' and 'Matrix' and it worked really well for us. It's a terrific family picture for Mother's Day weekend.
box continued headed last looks office several terrific
Not only has the box office continued to be up, and up significantly the last several weeks, but we're headed into what looks to be a terrific May.
box brings dollars domestic matter regards releasing whether
In regards to how you go about releasing your film, it's just a matter of what brings the most dollars in box office, whether domestic or worldwide.
exciting good row third week year
It's a good place to be, isn't it? It's pretty exciting for us that not only is this the third week in a row we've had a No. 1 film, but 'Identity' is also our third No. 1 film of the year (following 'Darkness Falls' and 'Anger').
captures stories totally
It's just one of those edge-of-your-seat-type stories that totally captures people's imaginations.
attention audience critics might pay
It's kind of a guilty-pleasure movie. It's a lot of fun, and I don't know if the audience would pay attention to what critics might say.
easiest people possibly
It's probably one of those things where people feel they know the story so well, and to try to get them to come see it again, possibly in a new way, is not the easiest task, ... Oliver Twist.
amount audience certainly female hang hold male million number percent pleased sixth
It's our sixth number one film of the year. It was 54 percent male and 46 percent female. We were really pleased with the amount of female audience we got. I think it's going to hang in there and hold up really well. I would certainly think we'll be over $100 million with that start.
august entire happy million opening run seventh
It's our seventh No. 1 opening for the year. 'Desperado,' which we were very happy with, grossed $25.4 million for the entire run (after its $7.9 million opening in August 1995).
august entire happy million opening run seventh
It's our seventh No. 1 opening for the year, ... 'Desperado,' which we were very happy with, grossed $25.4 million for the entire run (after its $7.9 million opening in August 1995).
audiences male older played type younger
It's played to pretty much all audiences -- the younger as well as the older audience, male and female. You have to (play broadly) to get these type of numbers.
audiences chord depend good star strikes
There's something about (horror) that strikes a chord with audiences. It doesn't depend on a big star as much as a good concept.