Robert Scoble
Robert Scoble
Robert Scobleis an American blogger, technical evangelist, and author. Scoble is best known for his blog, Scobleizer, which came to prominence during his tenure as a technology evangelist at Microsoft. He later worked for Fast Company as a video blogger, and then Rackspace and the Rackspace sponsored community site Building 43 promoting breakthrough technology and startups. He currently works for Upload VR — a new media site covering virtual and augmented reality — as its entrepreneur in residence, where he develops new shows,...
NationalityAmerican
ProfessionAuthor
Date of Birth18 January 1965
CountryUnited States of America
Apple has hundreds of stores around the world that are beautiful, and they have a distribution system and a staff of 40 or 50 people that will help you.
You see 6,000 times more tech companies in San Francisco than you see in Seattle. All the money is in San Francisco when you look at the venture fund maps. The PR is in San Francisco. The centricity of the industry is in San Francisco.
People thought I was an idiot, but I saw social networks were going to be more important, and it turned out to be true.
I have been talking to lots of people today, though, inside and outside of Microsoft. In every instance, they asked me to keep those conversations confidential. Why? Cause we're talking about international relations here--and the lives of employees.
Post fast on good news or bad. Someone say something bad about your product? Link to it - before the second or third site does - and answer its claims as best you can.
On mobile, make sure Facebook's app can know where you are. That not only makes features like Nearby Friends possible but also makes your feed have a few items from your location.
Let's be honest - you work at a big company because it's comfortable. You don't have to work 80 hours per week, and you get paid, have nice benefits, and the family is all happy.
Make sure you like, comment and share other people's items. That teaches Facebook what kinds of things you like to see in your feed.
I happen to be fortunate: I live in San Francisco, and I can afford a $600 phone. Or two of them!
I find that it's not the numbers but the quality of the audience. That's why it got to be such a big thing when I left Microsoft, because I had an interested audience; not huge, but passionate. The passionate ones are the ones who change society.
My favorite conference so far has been Davos, the World Economic Forum. The people there were really incredible.
My favorite computer of all time? The Apple II that got me started, of course.
Never change the URL of your blog. I've done it once, and I lost much of my readership. It took several months to build up the same reader patterns and trust.
We are moving into a world where companies will be able to offer us products and services based on our last two hours of activity. This is both exciting and frightening at the same time.