Melissa Bane
Melissa Bane
came drinks late major negative noble party public reception terms throwing
In terms of public relations, it was a major snafu. I think it got a lot of negative reception in the market. Barnes & Noble look like someone who came to the party late and then started throwing their drinks at people.
extremely noble poorly suit
The suit that Barnes & Noble filed was extremely poorly timed.
challenge type
The real challenge will be forging the right type of partnerships.
competition space
I think the competition in that space is pretty fierce.
brand depend internet onto strong success taking
I think a lot of their success will depend on taking their strong brand they already have onto the Internet and making it stronger.