Max McKeown
Max McKeown
Max McKeownis an English writer, consultant, and researcher specialising in innovation strategy, leadership and culture. He has written six influential books and conducts research with Warwick Business School. He is a fellow of the RSA. He served on the Advisory Board for the Rollins Center for eBusiness. He earned his Masters in Business Administration and PhD from the Warwick Business School under the supervision of Professor David Wilson and Professor Sotirios Paroutis, who was in turn supervised by Andrew Pettigrew...
NationalityEnglish
ProfessionWriter
plunge spectators
Dont be a life spectator.. take the plunge.
progress inevitable change-is-inevitable
Change is inevitable, progress is not.
team order tasks
The task of the strategist and leadership team is to reduce uncertainty in the areas that they can directly influence in order to pursue attractively difficult objectives.
successful adaptation
All failure is failure to adapt, all success is successful adaptation.
believe choices overcoming
Change is not overcoming inertia as much as it is redirecting, guiding, tweaking what already is and what has already happened. We must believe that we can make choices and that those choices can alter the future.
thought-provoking provoking following
Following the rules of your industry will only get you so far.
should-have together breakfast
Strategy and culture should have breakfast together.
real heart strategy
The real heart of strategy is the strategist.
behind constant delivering fallen few forgot founder great ideas lower markets perfect perfectly prices products profitable ways within work
The founder of Dell found ways of delivering Hewlett Packard's most profitable products for much lower prices but forgot to deliver their quality so within a few years had fallen behind again. Ideas need constant renewal. A great idea will never be perfect and will never work perfectly in all markets and all seasons.
clever self victory
With a clever strategy, each action is self-reinforcing. Each action creates more options that are mutually beneficial. Each victory is not just for today but for tomorrow.