Marc Ganis
Marc Ganis
build days far games network nfl
They'll be able to build the NFL Network into something far more significant. On the 357 days when games are not being carried, NFL programming will be going into people's homes.
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The cable operators are going to be compelled to carry the NFL network. Their subscribers want NFL programming. They will be heard loudly if the cable companies provide niche channels with gardening shows and not the NFL Network.
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This is a really smart move. The NFL Network will get many more subscribers and is going to be available to many more households. That will allow the NFL Network to be viewed by tens of millions more people regularly.
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The NFL is fortunate to be in a position where they can put their games on almost any delivering system and know fans will seek them out. It's a unique situation. There is no other programming concept in the United States that can say that.
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Time Warner will need to take the NFL Network on. Their subscribers will demand it. Plus, Time Warner needs the NFL Network more than some channel about gardening or something like that.
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The key is to get on basic. We'll see a dramatic rise in the number of homes that the NFL Network reaches.
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The NBA was very fortunate to have three stars like that back to back. That wasn't planned, it was an alignment of the planets.
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It will be vitally important for people to watch, however widely they are dispersed. It will help them come together, even though they're doing it electronically.
limited means money spend
They are limited in the means by which they can spend money.
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Fans really want to feel intimate with the action. This is part of what has made the NBA so successful. You can almost smell the sweat.
good half implement takes year
You have uniforms, you have licensing partners. It takes a good year and a half or so to implement something like that.
cash certain money print revenue
They are a cash machine. They print money, ... While there is no revenue pressure, they'll try to keep certain things pristine.
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This actually puts hockey on more news pages, not necessarily in the way you want it, but it still is a cover story. Wayne Gretzky and his beautiful wife are good art, and that always attracts attention.
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That's just polite discourse. Of course they're competing for the same money.