Kurt Barnard
Kurt Barnard
evidence giving marketing slogan strategy work
Sears is now giving evidence that its new marketing strategy and new slogan work very effectively.
anybody create identity key marketing morning pair pajamas target totally wake
The key for them is the marketing of a new and totally different identity from Wal-Mart or Target or anybody else, ... They have to create their own distinctive identity. The kind that will make you and me wake up in the morning and say, 'I need a new pair of pajamas -- I think I'll go to Kmart.'
core profitable
It's not a core business, but (gardening) is a very profitable part of the business.
easier growing happens horizon shopping simply store
E-commerce is growing exponentially, and it is not at all unreasonable to think that simply because the store essentially, or a whole horizon of stores, happens to be right on your desk, that shopping is made so much easier than before,
beginning christmas consumer cost economy everybody exciting extra families far gas gasoline high landing less means month pump soft spending toll worried year
Everybody is worried about a soft landing for the economy and a contraction of consumer spending. And come Christmas it will be far less exciting than a year ago. The high cost at the gas pump is beginning to take its toll and for a lot of families spending an extra $20-to-$25 a month on gasoline means spending that much less on stores.
blizzard major malls presidents serious shut since stores weekend
The blizzard was a serious setback for retailers, especially since the Presidents Day weekend is a major day for sales. Most of the malls and independent stores were shut in the Northeast.
add bigger business grow growth percentage smaller stores
The bigger it gets, the smaller the percentage growth will be. Let's say that when you add 10 new stores to 100 stores, you grow the business 10 percent. When you add 10 stores to 3,000 stores, the growth isn't obvious.
activity august basically figures labor reliable september time
The August figures this time are basically not very reliable for anything whatsoever. A lot of the Labor Day activity will come in September this year.
cash demand dollar means related signs tremendous
There's tremendous demand for anything related to gardening, horticulture. It means dollar signs at the cash register.
comfort industry rest
The rest of the industry can take comfort from Wal-Mart's projections,
against beyond easier fueled heavy july last numbers period retailers school situation year
These numbers come on the back of heavy discounting. The back-to-school period also fueled results. Beyond that, the situation last year in July wasn't good. So retailers were up against much easier comparisons.
companies fun image jump lesson offering sales seen useful
These two companies give a must-have lesson for all retailers. Shaper Image has seen sales jump in the double-digits because they keep innovating and offering new, fun and useful products.
came christmas companies customers exciting gave globe granted image lesson mistake payoff products retailers sales sharper taking unusual weaker weeks
These two companies gave a must-have lesson for all retailers, Sharper Image combed the globe for unusual and exciting products that weren't run-off-the-mill ... Retailers made the mistake of taking customers for granted and the payoff came two weeks ago in much weaker Christmas sales because of ho-hum kind of merchandise.
came christmas companies customers exciting gave globe granted image lesson mistake payoff products retailers sales sharper taking unusual weaker weeks
These two companies gave a must-have lesson for all retailers, ... Sharper Image combed the globe for unusual and exciting products that weren't run-off-the-mill ... Retailers made the mistake of taking customers for granted and the payoff came two weeks ago in much weaker Christmas sales because of ho-hum kind of merchandise.