John Horrigan
John Horrigan
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People do benefit from information they get online, whether it's health care or information on government services or just social connections from e-mail. We've found that broadband connections tend to magnify those impacts.
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Because rural Americans are older and tend to have less Internet experience, they do fewer things on the Internet. It's usually when people get extremely active and engaged when they embrace the Internet.
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There's a certain seamlessness of how people maintain their social networks. They shift between face-to-face, phone and Internet quite easily.
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Details of how to get a subscription drug benefit available to senior citizens was recently put online but only 27% of over-65's have net access, meaning people were lacking information about a key benefit,
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This is still technology that does require a certain capacity to self-troubleshoot. The switching cost could just be the technical aspect of doing the setup, and often you have to switch your e-mail address. These are people who are older, less educated and less adept to go through the process.
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Thirty-four percent of people said the Internet played a crucial role, they got advice and support from other people. Thirty percent said they got information online to compare options.
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It can give a movement like this legs that it wouldn't have had 10 years ago. Today, protest is decentralized. You don't have to get 100,000 people marching on Washington. But you can get 10,000 people in 10 different cities rather quickly.
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It can give a movement like this legs that it wouldn't have had 10 years ago, ... Today, protest is decentralized. You don't have to get 100,000 people marching on Washington. But you can get 10,000 people in 10 different cities rather quickly.
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Local TV, in particular, takes a hit when people start spending more time with online news.
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The fact that you had this U.S. domestic crisis and people turning to international news sources is interesting.
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If my mother can set up her own broadband connection and she did then it has become a technology that is reasonably user-friendly to everybody. As more and more people go to the Internet just to pass the time, just for fun, it becomes a destination, just like turning on the TV traditionally has been.
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Internet use provides online Americans a path to resources, such as access to people who may have the right information to help deal with family health crises or find a new job. When you need help these days, you don't need a bugle to call the cavalry, you need a big buddy list.
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We're Class A schools in Class B bodies.
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That wasn't the case even four or five years ago. It's a wake-up call to traditional media sources to keep working at integrating online news into how they provide news generally.