Howard Schultz
Howard Schultz
Howard D. Schultzis an American businessman. He is best known as the chairman and CEO of Starbucks and a former owner of the Seattle SuperSonics. He was a member of the Board of Directors at Square, Inc. In 1998, Schultz co-founded Maveron, an investment group, with Dan Levitan. In 2012, Forbes magazine ranked Schultz as the 354th richest person in the United States, with a net worth of $1.5 billion...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth19 July 1953
CityBrooklyn, NY
CountryUnited States of America
Over the past year we viewed countless films and spoke with numerous studios in pursuit of finding the perfect film. Just as we have demonstrated with music we believe that Starbucks can ultimately change the rules of the game for film marketing and distribution.
Giving back to the community has always been a huge focus for Starbucks and each year we strive to create new ways to become more involved in the neighborhoods where we do business. With the launch of the California Giving Program, Starbucks has the opportunity to partner with some of the most amazing non-profit organizations in all of California that work to build stronger communities by nurturing kids and inspiring grownups.
I think people will walk into the Starbucks store and overnight recognize the significant difference between what Starbucks represents day-in and day-out and all the other coffee companies that have been serving coffee in India for so many years.
More than anything else, technology will pave the way for innovative change at Starbucks. The bulk of Starbucks' innovation over the next several years will be technology-focused.
In the 1960s, if you introduced a new product to America, 90% of the people who viewed it for the first time believed in the corporate promise. Then 40 years later if you performed the same exercise, less than 10% of the public believed it was true. The fracturing of trust is based on the fact that the consumer has been let down.
Overnight the digital age had changed the course of history for our company. Everything that we thought was in our control no longer was. But within a year we had invested in social media and digital experts. Now Starbucks is the number one brand on Facebook.
With less than a month to go, it's very clear to us that the city and state officials are not showing us the kind of respect we feel we deserve.
Elite teams have to demonstrate consistency. That's the challenge now, and certainly that's the expectation.
Providing our customers with innovative and unique ways to discover and acquire all genres of great music is another way we are enhancing the Starbucks Experience,
Prior to the end of the calendar year, Starbucks will be taking a modest price increase,
We are as passionate about our commitment to our communities as we are about achieving financial success.
We establish the value of buying a product at Starbucks by our uncompromising quality and by building a personal relationship with each customer. Starbucks is rekindling America's love affair with coffee, bringing romance and fresh flavor back to the brew.
I would hope congressional leaders put this at the front of their agenda,
We can't be expected to continue to lose millions of dollars every year.