Howard Schultz
Howard Schultz
Howard D. Schultzis an American businessman. He is best known as the chairman and CEO of Starbucks and a former owner of the Seattle SuperSonics. He was a member of the Board of Directors at Square, Inc. In 1998, Schultz co-founded Maveron, an investment group, with Dan Levitan. In 2012, Forbes magazine ranked Schultz as the 354th richest person in the United States, with a net worth of $1.5 billion...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth19 July 1953
CityBrooklyn, NY
CountryUnited States of America
Mass advertising can help build brands, but authenticity is what makes them last. If people believe they share values with a company, they will stay loyal to the brand.
Risk more than others think safe.
Our mission statement about treating people with respect and dignity is not just words but a creed we live by every day. You can't expect your employees to exceed the expectations of your customers if you don't exceed the employees' expectations of management.
We think we're on track to become one of the most recognizable brands in the world. We're in 35 markets already. There are some new markets that we're very interested in, such as Russia and Eastern Europe. India is another unique place to be in but it's not going to happen tomorrow. But at the same time, we're more focused on filling in the markets we're already in.
We have a big opportunity in China, ... We think the number of stores here can rival the number in North America.
With less than a month to go, it's very clear to us that the city and state officials are not showing us the kind of respect we feel we deserve.
We are as passionate about our commitment to our communities as we are about achieving financial success.
I'm not losing any sleep over Dunkin Donuts.
You can't build any kind of organization if you're not going to surround yourself with people who have experience and skill base beyond your own.
London, a city where creativity and innovation have always flourished, provides a significant home for Starbucks and a significant gateway into Europe,
I think many start-ups make mistakes because they are focusing on things that are farther ahead, and they haven't done the work that has built the foundation to support it.
We must restore the emotional relationship that people have to the idea of America, that no matter where you come from, no matter where you live, that you have access to the same opportunities that somebody who is born in privilege.
America's leaders need to put their feet in the shoes of working Americans.
Great opportunities can be and have been created during tough economic times.