Guy Kawasaki
Guy Kawasaki
Guy Kawasakiis an American marketing specialist, author, and Silicon Valley venture capitalist. He was one of the Apple employees originally responsible for marketing their Macintosh computer line in 1984. He popularized the word evangelist in marketing the Macintosh and the concepts of evangelism marketing and technology evangelism...
NationalityAmerican
ProfessionBusinessman
Date of Birth30 August 1954
CountryUnited States of America
inspirational believe thinking
One must understand what people are thinking, feeling and believing in order to enchant them.
money business creativity
Don't worry, be crappy. Revolutionary means you ship and then test... Lots of things made the first Mac in 1984 a piece of crap - but it was a revolutionary piece of crap.
book writing achievement
Writing a book isn’t an easy process nor is it always enjoyable, but it is one of life’s most satisfying achievements.
technology google plus
I would consider...Google Plus a push technology. It's closer to Twitter than to Facebook.
products
Provide good content and you’ll earn the right to promote your product.
running dream people
Want to change the world? Upset the status quo? This takes more than run-of-the-mill relationships. You need to make people dream the same dream that you do.
motivational people want
While we're living, we need to get over ourselves and accept others if we want to enchant people.
giving use fonts
In giving presentations, use the 10/20/30 rule....use only 10 slides, take 20 minutes maximum, and use at least 30-point fonts.
distance emotional skills
You need to save some mental, physical, and emotional resources for enhancing your product after you ship. A revolution is a triathlon, not a hundred-yard dash-it requires long distance stamina and multiple skills such as creating, churning, and evangelizing.
wise people choices
Defy the crowd. The crowd isn’t always wise. It can also lead you down a path of silliness, sub-optimal choices, and downright destruction. Enchantment is as necessary for people to diverge from a crowd as it is to get people to join one.
diversity accepting crap
Accept diversity and don't take any crap.
airplane writing thinking
Enchantment can be done with writing but I think enchantment is basically a prospective or an operating system for life. That you can enchant a person who is assigning your airplane seat, your hotel room, your waiter, your waitress.
media people helping
This is the beauty of social media: it helps you find people and then you can contact them fast and inexpensively.
business intelligent oxygen
The higher you go in a company, the less oxygen there is, so supporting intelligent life becomes difficult.