Dave Morris
Dave Morris
advertising certain extent growth running swimsuit
To a certain extent advertisers may be more comfortable running in the swimsuit than they were before the growth of those magazines,
bit flat fourth growth march quarter second soft sure swimsuit year
It (the swimsuit issue) is important for the first quarter for sure and important for the year. March (ad sales) is a little bit soft ? flat year-over-year. Our growth this year will come from second to fourth quarters.
companies far fully game imagine large lots small swimsuit talked talking video
There's lots of small and large opportunities. I don't think we're fully tapped it out, ... We are talking to video game companies about sports-content games. So far we haven't talked to video game companies yet about the swimsuit franchise, but I imagine it'll probably come up.
add ads bigger bowl call create franchise lots opportunity people super swimsuit
There's lots of opportunity for the swimsuit franchise to make it even bigger without making it more frequent. We call it the Super Bowl of print. People will create ads just for this issue, just like they do for super bowl ads. If you add to the frequency, won't be as special.
feeds work
When you're a writer, everything that interests you feeds into your work.
blaze narrative trajectory
'Breaking Bad' and 'The Shield' were planned right from the start so that their narrative trajectory would come down in a blaze of fireworks.
almost comics hybrid motion rushing
Motion comics are just cheap animation. Very cheap animation. And I like animation almost as much as I like comics, but I'm not rushing to pay out for a cheap hybrid of the two.
heavy home myths public volume
My first memory of the public library is of lugging home a volume of Norse myths as heavy as a thunder-god's hammer.
name named series time
One of the gamebook series I created, 'Fabled Lands', is also the name of my company, and the reason we named the company after it is that it was pretty revolutionary for its time.
core feels growing pace values
But we're still growing at a pace that feels comfortable to us, and maintains the core values and concepts.
agency business reasonable sign
My advice after thirty years in the business is sign with an agency of reasonable size.
cup dutch favorite medium saying spreading
My favorite saying is that the cup is just the medium for spreading Dutch Love.
designer mention nod
When I mention that I'm a game designer as well as a writer, someone will nod and say, 'Ah, that's what we like about your script. The videogame feel.'
love people sell
What we love is when we can sell people a multi-media package,