Chris Byrne
Chris Byrne
bad car chips kids microwave perfectly reasonable reflect talk technology toys whether
Kids are very comfortable with technology and these toys reflect that. When the microwave and car talk to you it's perfectly reasonable that toys do. But it comes down to whether it's fun. All the chips in the world won't make a bad toy good.
defines family health industry itself signs toy
As the toy industry defines itself as an industry of family entertainment, there are signs of real significant health and growth.
attached barbie brought characters create doll dramatic girls interact introduced life ruth television watching
When Ruth Handler introduced Barbie in 1959, she didn't want any story attached to the doll whatsoever, because she wanted the girls to create it all out of their imaginations. Today, girls interact with story in a different way. They're used to watching television shows, they're used to having characters brought to life for them in dramatic ways.
ability adult product toy work
What used to distinguish a toy from an adult product was a child's ability to work it.
best decisions obstacles
There are a lot of obstacles and you really have to think and make the best decisions possible. You look at the decisions you make, and that's really what makes up your score.
buy classic dolls draw good kids line moms toy weekly
Moms will probably draw a line on these dolls but they're a good 'allowance' toy for kids on a weekly or monthly budget, ... They're goofy, gross, inexpensive and a classic buy for a 5-year-old boy.
means romance serious
On one level, the Hollywood-like romance is tongue-in-cheek. But on the other level, it means serious business.
affect among batman boys launch property recall strong unlikely
Batman is such a strong property for Mattel, especially among boys between 4 to 6 years old. One recall is unlikely to affect the brand, ... Mattel did the responsible thing and I don't think this recall will affect the launch of the new Batman toys.
games happening indicative popularity technology
The popularity of plug-and-play games is indicative of what's happening with technology in general,
balance nice provide running
I think he'll provide a nice balance to the merchants who are running the company.
interest next star
Star Wars' is a 20-year-old brand. When the next 'Star Wars' movie comes out, there's going to be much more interest in the product.
barbie
I think Barbie is in another transitional period.
itself perfect resource struggling target toys
I think this will really help. Look at what Target has done in establishing itself as a resource for consumers. Toys R Us is struggling to become a destination for toys so it makes perfect sense.
agnostic gas looking parents prices
Parents are looking for products, and increasingly they are agnostic about where they get those products. And with gas prices the way they are they want to go where it's easiest.