Bill Carroll
Bill Carroll
break familiar hard impression maybe trying
It's so hard to break through (with viewers). Maybe you get to set an impression for a moment. If it's a familiar face, that reinforces what you're trying to say.
audience broad characters elitist network reach trying west
If you look at the characters that were predominantly on their schedule, with 'The West Wing,' 'Frasier' and 'Seinfeld,' they were detached, elitist and urban, ... every network is trying to reach as broad an audience as possible.
cable networks trying
All of this is positioning, ... The networks are trying to say 'we're not going to cede this exclusively to the cable networks.'
connected main omelet reason shares squirrel thoughts top trying works
The main reason it works is she's really connected with the audience. She's very accessible. At the top of the show ,she comes out and shares her thoughts. And those thoughts may be about a squirrel in the backyard, or trying to make an omelet or the heat. She has a real relatability.
action approval chance dozen estate exciting game hottest mortgage offers players puts skills test thick york
These days, real estate is the hottest game to get into, and Tycoon City: New York offers everyone a chance to test their skills ? with no mortgage broker approval necessary! With over two dozen in-game partners, world-renowned landmarks and true-to-life neighborhoods, Tycoon City: New York puts players in the thick of the action in the world?s most exciting city.
chance checking core good guaranteed networks normally people reasonable roll watch
Is it a guaranteed bet? No. Is it a good, reasonable roll of the dice? Yes. I think they have a good chance of people who don't normally watch their networks checking them out, without alienating their core audience.
error study trial
There's no trial and error - this is a science. They study this day in and day out.
appears carry following sunday test
That was the test to see if they still had a big enough following to carry over to Sunday night. And it appears that it didn't.
alarm deal great seem
It doesn't seem there's a great deal of alarm
area difference fall football help horizon nbc near olympics series turnaround winter
Having the Winter Olympics on the near horizon and football for the fall will help but ultimately, it is series programming that makes the difference and NBC hasn't been able to make a turnaround in that area yet,
looking
If advertisers are looking for stability, it's at CBS.
bright executives maybe name nbc shows spot struggling
NBC is struggling and executives have to be disappointed. Maybe two 'Apprentice' shows were at least one too many and 'Joey' is not doing any better. The one bright spot is 'My Name is Earl' but there's not much other than that.
bit hoped martha nbc numbers
NBC has to be a bit disappointed with numbers for Martha Stewart. They probably hoped it would do a bit better.
accept bill cosby ellen jerry mold
She's in the mold of Bill Cosby and Jerry Seinfeld, ... You can accept that Ellen could be like us.