Will Packer

Will Packer
Will Packeris an American film producer. He is the founder of Will Packer Productions. Packer is known for producing low-budget, high-profit movies that have made him one of Hollywood's unsung successes. He has been included in several high-profile lists, including GIANT magazine's "The GIANT 100", Jet magazine's "Who's Hot To Watch in 2008" and Black Enterprise's "Most Powerful Players Under 40."...
NationalityAmerican
ProfessionFilm Producer
Date of Birth11 April 1974
CountryUnited States of America
It's always better if you can keep the bar low, and then exceed the expectation. When it's high, that makes the job even tougher. But, I think we're up for the challenge. We're ready.
The last thing I think I am is perfect. I'm just trying to do the best job I can. I'm trying to be the best father I can to my kids. I'm trying to do the best job I can running my business.
I genuinely believe if we get the chance to do something in Sydney, the people of Australia will win out of that proposal. There will be jobs, taxes, tourism - there'll be more people coming to Australia looking to spend money and I think that is a good thing.
People can make a real difference. One person at a time, one job at a time, one life at a time.
I definitely want make an impact in television. I want to make a continued and greater impact in feature films, and I want to be somebody who continues to be at the forefront of creating a wide variety of content that I could be proud of and that engages people on all levels.
I'm excited about my own network, BounceTV. It's the first African-American-owned broadcast network. It's myself, my partner Rob Hardy, and some other African-American businessmen, including Andrew Young and Martin Luther King III.
When people have options for what they want to see, it forces the quality of programming and content to be higher.
When I was a kid, my parents never let me use race as an excuse. They'd say, 'When you walk into a room and it's all white, those kids have to work to stand out, not you.'
I had no intention of being a film producer, and I knew I wasn't passionate about engineering. I was always set on having my own business, controlling my own destiny.
There's nothing more important than having a personal connection with your audience.
I'm always going to go up against movies with bigger muscle and money, so I need to have a strong grass-roots game.
When you come into the industry as an outsider, you need to have an entrepreneurial spirit to succeed. In Hollywood, it's very clear that you either play by the rules or make up your own. And I wanted to do it my way.
People that I know, the vast majority, who are successful work really, really hard. Sure, there's some people that either get lucky or inherited it or don't have to work hard for some reason, but the vast majority who are successful work really, really hard.
For me, I look at a project that has a story that's going to resonate in some way. It doesn't have to be about a message. It doesn't have to have some underlying theme of overwhelming importance.