Todd Wagner
Todd Wagner
Todd R. Wagnerco-founded Broadcast.com and now co-owns 2929 Entertainment with Mark Cuban, along with other entertainment properties and has also founded the Todd Wagner Foundation...
ProfessionEntrepreneur
Date of Birth2 August 1960
customers increase lower realize revenue
We think we can lower the cost, increase the revenue and realize that the customers are in charge.
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As studios and exhibitors search for ways to retain audiences frustrated with the theatre experience, we believe the competitive solution lies in increasing value for customers.
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While you may say that's not a big number, if you do the math with me ... believe me, it's big. It's helpful to an industry that has razor-thin margins. The exhibition industry is a horribly tough industry.
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We continue to focus on maintaining our first- mover advantage, ... aggregating content, developing our network infrastructure and capitalizing on opportunities through these distribution partnerships.
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We continue to expand our turnkey business-to-business Internet broadcasting services, as we delivered 960 events in the second quarter of 1999, more than double the number of events in the second quarter of 1998 and a 45 percent increase over the first quarter of 1999,
chance consumers
We think consumers should have the chance to consume movies.
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Bubble' is just the beginning. It's a process of learning the best way to package and integrate and market movies so consumers can buy a DVD in a theater or Best Buy or go to the theater or do both.
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We've got a business model in place that works in today's market. The ability to reach people in the office, the ability to reach the daytime in-office part has never been done before.
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This way we can cut through the clutter once. We'll spend the money once and allow people to buy it however they want to consume it, whenever they want to watch it. Imagine that, literally listening to consumers.
assumption five interested later months people
Why do we make the assumption that five months later people are still interested in your product?
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It's not inherent in the industry to be entrepreneurial. It's a culture of cover your ass: 'As long as I keep getting a big star in my movie, I can't get fired.' We view innovation and taking chances as part of our business. If we don't do it, someone else will, and they'll knock us down.
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It's the beginning of a very slow process. It's like throwing the first pitch in a nine-inning baseball game.
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It's important to note that this movie was designed for a niche audience. Going in, we knew we had a very atypical film for the marketplace, and the day-and-date strategy provided an economic framework that let us take a chance on a unique, challenging and exceptional film and make it profitable.
audiences designed niche note
It's important to note that this movie was designed for a niche audience.