Steve Jobs
Steve Jobs
Steven Paul "Steve" Jobswas an American information technology entrepreneur and inventor. He was the co-founder, chairman, and chief executive officerof Apple Inc.; CEO and majority shareholder of Pixar Animation Studios; a member of The Walt Disney Company's board of directors following its acquisition of Pixar; and founder, chairman, and CEO of NeXT Inc. Jobs is widely recognized as a pioneer of the microcomputer revolution of the 1970s and 1980s, along with Apple co-founder Steve Wozniak. Shortly after his death, Jobs's...
NationalityAmerican
ProfessionBusinessman
Date of Birth24 February 1955
CountryUnited States of America
You've heard of plug-and-play. This is plug, unplug and play. It's so simple to use, it's unbelievable.
Our DNA is as a consumer company - for that individual customer who's voting thumbs up or thumbs down. That's who we think about. And we think that our job is to take responsibility for the complete user experience. And if it's not up to par, it's our fault, plain and simply.
Experts are clueless.
Many companies forget what it means to make great products. After initial success, sales and marketing people take over and the product people eventually make their way out.
When companies get bigger they try to replicate their success. But they assume their magic came from process. They try to use processes to substitute content.
if you ask who are the customers of education, the customers of education are the society at large, the employers who hire people, things like that. But ultimately I think the customers are the parents. Not even the students but the parents. The problem that we have in this country is that the customers went away. The customers stopped paying attention to their schools, for the most part.
That's always been in my mind my metaphor for a team working really hard on something they're passionate about. It's that through the team, through that group of incredibly talented people bumping up against each other, having arguments, having fights sometimes, making some noise, and working together they polish each other and they polish the ideas, and what comes out are these really beautiful stones.
Design isn't just how it looks. It's how it works.
I think the world's a better place because Bill realized that his goal isn't to be the richest guy in the cemetery, right?
This was a very typical time. I was single. All you needed was a cup of tea, a light, and your stereo, you know, and that's what I had.
Coming back to America was, for me, much more of a culture shock than going to India. The people in the Indian countryside don't use their intellect like we do, they use their intuition instead, and their intuition is far more developed than in the rest of the world. Intuition is a very powerful thing, more powerful than intellect in my opinion. That's had a big impact on my work.
Your customers dream of a happier and better life. Don't move products. Instead, enrich lives.
I think PCs are going to be like trucks. Less people will need them. And this is going to make some people uneasy.
Apple's goal isn't to make money. Our goal is to design and develop and bring to market good products.... We trust as a consequence of that, people will like them, and as another consequence, we'll make some money. But we're really clear about what our goals are.