Stefan Sagmeister

Stefan Sagmeister
Stefan Sagmeisteris a New York-based graphic designer and typographer. Sagmeister co-founded a design firm called Sagmeister & Walsh Inc. with Jessica Walsh in New York City. He has designed album covers for Lou Reed, OK Go, The Rolling Stones, David Byrne, Jay Z, Aerosmith and Pat Metheny...
NationalityAustrian
ProfessionDesigner
Date of Birth6 August 1962
CountryAustria
audience consider design feedback forced found given happiness helpful quite topic
I had given a presentation on design and happiness for quite a long while at design conferences. I had found thinking about the topic helpful for my own practice, as it forced me to consider the fundamentals, and the feedback from the audience was always enthusiastic.
accomplish available close design energetic lovely pursue regular run seven studio time totally year
I run a design studio in New York. Every seven years, I close it for one year to pursue some little experiments, things that are always difficult to accomplish during the regular working year. In that year, we are not available for any of our clients. We are totally closed. And as you can imagine, it is a lovely and very energetic time.
believe design great impression lasting piece sure teeth time
If you want to communicate something, you'd better make sure that your design piece is well-dressed and that its teeth are fixed. At the same time, I still believe that if it is only stylistically great and it has nothing to say, it still is not going to make a lasting impression on anybody.
design fine people stay
Some people said, 'Oh you're going to become a fine artist now and do exhibits and stuff.' But I have no desire to do that. I really like design and I'm going to stay with it.
carrot daniel designed eat fatty foods happiness interest likely reach simply sit thinks
U.K. psychologist Daniel Nettle thinks of happiness as a carrot on a stick, designed by evolution to show the right way, and also designed so that we will never permanently reach it. We likely would just sit around and eat sweet and fatty foods all day, and that is simply not in the interest of evolution.
thinking design style
I didnt think that personal style had much value in graphic design.
design looks typography
I discovered that I never really used Helvetica but I like to look at it. I like the VW beetle, too, although I've never driven one.
design make-you-happy
Yes, design can make you happy.
heart design
To touch somebody’s heart with design.
design ass
Work your ass off. Don't be an asshole.
believe design teeth
If you want to communicate something, youd better make sure that your design piece is well-dressed and that its teeth are fixed. At the same time, I still believe that if it is only stylistically great and it has nothing to say, it still is not going to make a lasting impression on anybody.
art design pieces
You can have an art experience in front of a Rembrandt... or in front of a piece of graphic design.
needs designer reaching
To be a good designer, you would need to have deep and far-reaching interests outside of the profession.
amplify brand companies factor interest product rarely
By far, the most determining factor of any brand is the product or the service the company produces. Branding companies have very rarely any significant influence on that, but it is, of course, in their interest to amplify their importance.