Seth Godin
Seth Godin
Seth Godinis an American author, entrepreneur, marketer, and public speaker...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth10 July 1960
CityMount Vernon, NY
CountryUnited States of America
thinking giving found
I've found that giving gifts is transformative. It makes me better. It clarifies my thinking and allows me to do better work.
thinking average people
What marketers used to do is make average products for average people. That's what mass marketing is. They would ignore the geeks, and - God forbid - the laggards. It was all about going for the center. I don't think that's the strategy we want to use anymore.
thinking iphone uber
When you think about Uber and Airbnb and the other companies that are turning things upside down, Uber isn't big 'cause they ran a lot of ads. They're big because someone took out their iPhone and said to their friend, watch this, and pressed a button and a car pulled up.
mean thinking essence
But if the cow is purple, you'd notice it, OK? The thing that's going to decide what gets talked about, what gets done, what gets changed, what gets purchased, what gets built is, is it remarkable? And remarkable's a really cool word 'cause we think it just means neat, but it also means worth making a remark about, and that is the essence of where idea diffusion is going.
thinking way world
Way more productive, I think, to push yourself to be more in the world, not to encourage yourself to hide.
thinking people crafts
One reason people who spend a lot of time thinking about and working on a problem or a craft seem to find breakthroughs more often than everyone else is that they've failed more often than everyone else.
thinking chance permission
Where do you go to get permission to make a dent in the Universe ? If you think there's a chance you can make a dent, go !
running book thinking
I think that the economics of book publishing favor hits with long book runs. You make all your money on the last bunch of books, not the first.
thinking watches citizens
More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
stupid thinking balloons
Everyone will think it's stupid!" "Everyone says it's impossible." Guess what? Everyone works in the balloon factory and everyone is wrong.
opportunity thinking way
Yes, I think it's okay to abandon the big, established, stuck tribe. It's okay to say to them, "You're not going where I need to go, and there's no way I'm going to persuade all of you to follow me. So rather than standing here watching the opportunities fade away, I'm heading off. I'm betting some of you, the best of you, will follow me.
successful caring thinking
I think it's fascinating to note that some of the most successful organizations of our time got there by focusing obsessively on service, viewing compensation as an afterthought or a side effect. As marketing gets more and more expensive, it turns out that caring for people is a useful shortcut to trust, which leads to all the other things that a growing organization seeks.
thinking entrepreneur useless
I intentionally abandoned the hard stuff early on because not only do I think it's useless, I think it's a distraction.
winning thinking important
You gain converts by winning at something the existing provider didn't think was so important.