Seth Godin
Seth Godin
Seth Godinis an American author, entrepreneur, marketer, and public speaker...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth10 July 1960
CityMount Vernon, NY
CountryUnited States of America
stuff marketers
Great marketers don't make stuff. They make meaning.
liars stories marketers
All Marketers are liars tell stories,
marketing content-marketing marketers
Content Marketing is all the Marketing that's left.
marketing marketers
Good marketers measure.
marketing stories marketers
Good marketers tell a story.
buy click link
to click on a link or buy online.
former people yoga
We've had people who were yoga instructors. ... We have a former marine, and we have everything in between,
gorilla offense online people walks
No offense intended...Most people online are gorillas. When a gorilla walks into an experiment, what they say is 'What do I do now? Where's the banana?'
ability asset change changing fast single
The ability to change fast is the single most important asset in a world that's changing fast.
dime lens million nickel penny seem until
If a lens makes a penny or a nickel or a dime a day, it doesn't seem like much until there's a million of them.
company control
Give up control and give it away, ... The more you give your idea away, the more your company is going to be worth.
wonder
What Wonder understood, that Otto did not, is that if your idea spreads, you win,
business exception information people spread super timely valuable
The thing about information is that information is more valuable when people know it. There's an exception for business information and super timely information, but in all other cases, ideas that spread win.
business ended lucky projects
I was lucky enough to co-found a business in college that ended up with 400 employees, and I launched 20 different projects while I was there - a project a week.