Rob Bennett
Rob Bennett
angles average camera choose consumers events focus giving instantly last minutes opportunity shaping spent video viewers watching year
Last year, viewers spent 45 minutes on average watching the celebration on MSN Video and this year we are making it even more interactive by giving consumers the opportunity to choose the camera angles and the events to focus on, instantly shaping their New Year's Eve experience.
build camera entertainment partner santa shoot studio
We are not going to build a 25,000-square-foot studio in Santa Monica. No one is going to give me a camera and say shoot stuff. We want to partner with the entertainment industry.
angles average camera choose consumers eve events focus giving instantly last minutes opportunity second shaping spent unique video view viewers watching year
For the second year running, we're giving New Year's revelers around the world a unique view of Times Square. Last year's viewers spent 45 minutes on average watching the celebration on MSN Video and this year we are making it even more interactive by giving consumers the opportunity to choose the camera angles and the events to focus on, instantly shaping their New Year's Eve experience.
areas coming content deeper entertainment partners video
Entertainment is one of the fastest-growing areas in the video service. You'll see much deeper entertainment content coming from MSN through partners in the coming year.
bit
We always try to do a little bit better each year.
huge seeing spike
We were seeing a huge spike in traffic.
barrier entire goal low people series turn watch
It's a very low barrier to let people watch a show. The end goal is they'll turn around and watch the entire series on TV.
community helping people
It's important to us because we're part of the community. We know that the people we're helping are our customers.
catch looked top trees
It looked like it started on the top left. I thought the trees were going to catch on fire.
best caught competition dynamic focus good lots market players room services
It's a dynamic market with lots of room for competition. There are a lot of players (big and small) that are doing a good job. We need to focus on making our services the best and the broadest and not get caught up in the day-to-day games.
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The PC makers are going to have to make their own decision how they're going to handle this based on their own business needs. It's not something that Microsoft can dictate.
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Barbershop. It's in their interests to find alternate vehicles to promote the shows.
designers flow great rights taste
There were 30 to 60 different designers that all had their own style, own taste in their own rights were great but no flow to the house.
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Latino Americans are a huge audience for us. It's an importance audience to us, and one that's continuing to grow very rapidly.