Marshall McLuhan
Marshall McLuhan
Herbert Marshall McLuhan, CCwas a Canadian professor, philosopher, and public intellectual. His work is viewed as one of the cornerstones of the study of media theory, as well as having practical applications in the advertising and television industries. He was educated at the University of Manitoba and Cambridge University and began his teaching career as a Professor of English at several universities in the U.S. and Canada, before moving to the University of Toronto where he would remain for the...
NationalityCanadian
ProfessionNovelist
Date of Birth21 July 1911
CityEdmonton, Canada
CountryCanada
There is a real, living unity in our time, as in any other, but it lies submerged under a superficial hubbub of sensation.
The new media are not ways of relating to us the 'real' world; they are the real world and they reshape what remains of the old world at will.
An administrator in a bureaucratic world is a man who can feel big by merging his non-entity in an abstraction. A real person in touch with real things inspires terror in him.
The real news is bad news.
The news automatically becomes the real world for the TV user and is not a substitute for reality, but is itself an immediate reality.
The circuited city of the future will not be the huge hunk of concentrated real estate created by the railway. It will take on a totally new meaning under conditions of very rapid movement. It will be an information megalopolis.
American youth attributes much more importance to arriving at driver's license age than at voting age.
As the unity of the modern world becomes increasingly a technological rather than a social affair, the techniques of the arts provide the most valuable means of insight into the real direction of our own collective purposes.
It has always been the artist who realizes that the future is the present and uses his work to prepare the grounds for it
The new electronic interdependence recreates the world in the image of a global village.
Far more thought and care go into the composition of any prominent ad in a newspaper or magazine than go into the writing of their features and editorials
ONLY THE SMALL SECRETS NEED TO BE PROTECTED.THE BIG ONES ARE KEPT SECRET BY PUBLIC INCREDULITY.
Darkness is to space what silence is to sound, i.e., the interval.
Transmitted at the speed of light, all events on this planet are simultaneous. In the electric environment of information all events are simultaneous, there is no time or space separating events.